ObjectVideo and Texas Instruments Announce Strategic International Win with Hangzhou Hikvision Digital Technology


Reston, VA, March 28, 2007 - ObjectVideo, Inc., the leader in intelligent video, and Texas Instruments Incorporated (TI) (NYSE: TXN) today announced a strategic win with Hangzhou Hikvision Digital Technology, the leading provider of video surveillance products in China. Through this partnership, Hikvision will incorporate ObjectVideo®'s award-winning smart analytics technology running on a TI digital signal processor-based (DSP) platform into its video products. The technology is licensed through WPG System, the ObjectVideo OEM distribution partner for the Asia Pacific region.

"Given the exponential increase of video surveillance installations in recent years, and considering how humanly impossible it is to effectively monitor such a huge number of surveillance feeds, Hikvision strongly believes that ObjectVideo's technology is the next-stage of development in the progressive evolution of video surveillance," said Hu Yang-Zhong, president of Hikvision. "As the technology and market leader in China, Hikvision will continue to maintain its competitive edge, and leap-frog the competition, through incorporating the best technologies in and outside of China, to create the most innovative products for our most demanding customers."

ObjectVideo's software provides intelligent capabilities for video products by automatically monitoring video 24/7. Hikvision, utilizing ObjectVideo's software will introduce a new suite of intelligent video products for new markets and will further extend their leadership position in existing markets.

"This is great win for ObjectVideo and an important win in Asia. Hikvision's goal to establish itself as the premier vendor of intelligent video products in the Asia-Pacific region is now uniquely enabled by its decision to embed ObjectVideo's analytics into a wide variety of its devices," said Brian Eckert, vice president of sales and marketing of ObjectVideo. "As part of this partnership, our team is working closely with Hikvision on product integration options that will best position the company and its product line."

Hikvision formed a strategic partnership with WPG System and ObjectVideo to build differentiated, market-leading video applications. Analytics will be incorporated into a broad array of Hikvision's products utilizing the TI DSP-based technology. These products will be marketed throughout Asia, the U.S. and the rest of the world.

"Hikvision was able to enhance their products with the highly-valuable functionality of ObjectVideo's video analytics, by building on TI's programmable and flexible DSP-based platform," said Eldon Teng, Director of DSP/MCU Business Development, TI Asia. "This collaboration of market leaders has provided us with a unique opportunity to fully understand and fulfill the needs of the video surveillance market."

On WPG System's partnership with Hikvision, Barry Lin, managing director of WPG System, expressed his optimism, "ObjectVideo's technology is proven world-class and is currently embedded in the devices of some of the world's best known video surveillance product brands. We are highly confident that with ObjectVideo, Hikvision will establish itself as the IVS technology and market leader in and outside of China within the next four years."

About Hangzhou Hikvision Digital Technology:

Hangzhou Hikvision Digital Technology is the biggest digital surveillance products provider in China. Headquartered in Hangzhou, the company has subsidiaries in Beijing, Shanghai, Guangzhou, Shenzhen, Chendu, Xian, Shengyang, Wuhan, Shijiazhuang, Nanjing, Chongqing, Zhengzhou and offices all over China.

Hikvision is dedicated to the continuous research and development of video encoding/decoding, and video processing technologies, and to provide the market with highly reliable digital surveillance products. All Hikvision's products are patented technologies based on its own algorithms. They include DVR main boards, NDVRs, and video servers. To date, Hikvision's products are widely used in security surveillance systems for public security, banking, telecom, law-enforcement, transportation, residential, warehouse, etc.

Hikvision is a well-known brand in Zhejiang Province, and has received "Top Ten Security Brands in China", and "Top Ten Local Security Brands in China" awards for consecutive years. The company is also FCC, CE, ROHS, UL, ISO9001, and CCC certified. In 2005/2006, Hikvision was ranked in the "Forbes 2006/2007 TOP 100 Chinese Most Potential Firms". In 2005/2006, Hikvision was ranked in the "Deloitte Tech Fast 50 China 2005/2006", and ranked in the "Deloitte Tech Fast 500 Asia Pacific 2005/2006".

For more information, please visit www.Hikvision.com

About ObjectVideo, Inc.
With more than 700,000 channels of video analytics sold worldwide, ObjectVideo® is the leading provider of intelligent video software. The company's innovative products convert video to data in real-time through the detection, classification and tracking of activities. With this technology, end users are now able to obtain vision-based business intelligence, improve surveillance effectiveness, manage building systems more accurately and reduce loss in retail environments. ObjectVideo intelligent analytics are available to the market through original equipment manufacturers (OEMs) that embed ObjectVideo® OnBoard(TM) - digital signal processor-based technology - into a variety of devices. ObjectVideo's network includes 30 manufacturing and technology partners. The company holds more than 50 patents and patents pending in the field of computer vision. For more information, please visit www.objectvideo.com.

About WPG System:

WPG System, a member of Singapore-based WPI International and Taiwan's WPI Group, is a technology development company specializing in identifying emerging technologies for vertical and horizontal markets, and developing those technologies into high-value solutions for distribution to OEMs, for integration into their own solutions and products for end-customers.

The exclusive distributor of ObjectVideo® OnBoard(TM) in the Asia Pacific region, WPG System provides OEMs with hardware reference design, plus SDKs and integration tools to embed intelligent video analytics into various devices in the video surveillance system. These devices include cameras, encoders, DVRs, NVRs, etc. Integrated intelligent video analytics enable OEMs to design and develop next-generation intelligent video devices faster and at lower cost - a significant competitive advantage.

For more information, visit www.wpgsystem.com.

About the Texas Instruments Third Party Program

ObjectVideo is a member of the TI DSP Third Party Network, a worldwide organization of independent companies that offer products and services supporting TI DSPs. TI third parties provide expertise across a variety of applications, including audio, control, telecom, video and imaging and wireless communications. Third party products and services include a broad range of application software, development hardware and software, and consulting services that support original equipment manufacturers' efforts to bring differentiated products to the market quickly. For more information about the TI DSP Third Party Network, please visit www.ti.com/3p.

Media Contacts:

For Hangzhou Hikvision Digital Technology:
Liu Bao-Ling
Hangzhou Hikvision Digital Technology
+86-571-8807-5998 ext. 8063
liubl@Hikvision.com

For Texas Instruments:
Stephanie Groswirt
Texas Instruments
214-480-2512
s-groswirt@ti.com

For WPG System:
Timothy TAN
WPG System
+65- 9181 9978
timothy.tan@wpgintl.com

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