New Samsung MP3 Players Feature Broadcom's Single-Chip Bluetooth® and FM Radio Solution


Enabled by Broadcom® Technology, New Samsung YP-P2 and YP-T10 Drive Untethered Listening of Digital Audio and FM Reception for the First Time

BARCELONA, Spain, Feb. 12 - 2008 MWC -- Broadcom Corporation (NASDAQ:BRCM), a global leader in semiconductors for wired and wireless communications, today announced that its combined Bluetooth® and FM radio chip is featured in the new award-winning MP3 players from Samsung Electronics. Equipped with the Broadcom® BCM2048 system-on-a-chip (SoC), Samsung's YP-P2 and YP-T10 allow consumers to receive FM radio broadcasts on their MP3 players, or wirelessly stream digital music to Bluetooth headphones or speakers. In addition to creating new ways for consumers to enjoy and share their digital content with friends, Samsung's Bluetooth-enabled MP3 players introduce a new era of wireless connectivity that will help drive wired headphones into obsolescence.

The popularity of MP3 devices continues to grow as music, video and other digital entertainment media files become increasingly portable. With an estimated 240 million media devices expected to ship in 2008(1), Samsung is differentiating its products with built-in wireless features and has received accolades for its innovative designs. Samsung's YP-P2 was recently named one of the Top Ten Gadgets of 2007 by Time Magazine, and recognized as a CES 2008 Innovation Award Honoree.

One of the most innovative features of Samsung's new MP3 players is multi- user audio that enables two YP-T10 users or three YP-P2 users to simultaneously enjoy the same music or video stream over multiple wireless headsets. This capability takes advantage of Bluetooth's A2DP profile, supplemented by the advanced quality of service (QoS) enhancements in Broadcom's Bluetooth software stack and silicon, which ensures a great multi- A2DP user experience.

Adding Bluetooth to these new MP3 players also allows the devices to interact with Bluetooth-enabled mobile phones. When associated with the user's cell phone, the YP-T10 and YP-P2 players can automatically pause video and audio streams to allow the user to answer an incoming call. This unique capability further enhances the user experience.

"Consumers love MP3 players despite the inconvenience of a wired headset connection to the device," said Jim Muth, Senior Product Line Manager of Broadcom's Wireless Personal Area Networking line of business. "Bluetooth is transforming the user experience across a growing range of new and innovative devices by eliminating those wires, enabling leading companies like Samsung to drive the MP3 evolution with unique products, such as the YP-P2 and YP-T10 players."

Samsung announced its YP-P2 and YP-T10 players in August 2007, providing a new lineup of MP3 devices that combines stylish design, state-of-the-art-video and sound quality, and convenient connectivity options. Both the YP-P2 and YP- T10 boast built-in Bluetooth 2.0 capabilities and slim form factor designs that fit naturally in one's hand or pocket. The new Samsung products are the first MP3 players using Broadcom's BCM2048 Bluetooth and FM radio combination chip in conjunction with the company's popular Windows Bluetooth for Entertainment (BTE) software.

BCM2048 Technical Information

The new Samsung MP3 devices integrate the Broadcom BCM2048 Bluetooth solution, which includes a complete Bluetooth radio and baseband along with a high performance FM stereo radio receiver into a single chip. Makers of multimedia cell phones and digital media players enabled with Bluetooth can now conveniently add FM radio functionality to their products with significant power, size and cost savings versus other solutions, offering a more complete stereo audio experience to their customers.

The BCM2048 supports all of the key features of the Bluetooth Version 2.0 specification, with the capability of supporting Version 2.1 as well. Based on Broadcom's proven enhanced data rate (EDR) technology, the Bluetooth radio offers superior receive sensitivity and employs proprietary adaptive radio techniques designed to provide an optimized user experience with greater range and less interference from other devices. The BCM2048 also includes all of the advanced FM features including high receiver sensitivity, station information enhancements through intelligent Radio Data Service (RDS) and Radio Broadcast Data Service (RBDS) processing, and superior tuning and station search functions.

Samsung YP-P2 and YP-T10 Portable Media Players

The YP-P2 is a portable widescreen video player that includes an array of functions such as video, music, photos, voice recording, FM radio and text, and portable file storage. Positioned as Samsung's flagship MP3 player, the YP-P2 is only 0.4 inches thick and boasts an expansive 3-inch wide screen ideal for mobile movie lovers. The high resolution 16:9 screen ratio displays 30 frames per second for seamless and steady video playback and utilizes a full touch screen GUI that provides ultimate device control with the touch of a finger.

The YP-T10 is a stylish MP3 player that features full functionality in a super slim, featherweight design. At only 0.3 inches thick and 1.5 ounces, the YP-T10 combines a music player, FM radio, photo album, video player, voice recorder, text reader and game player, all in one. The 2-inch screen delivers crystal clear QVGA resolution while the Digital Natural Sound engine (DNSe) provides powerful high quality acoustics designed to sound great in earphones.

Broadcom's Bluetooth Product Family

Broadcom offers the most complete family of Bluetooth silicon and software solutions for mobile phones, PCs, wireless headphones and headsets, peripherals, gaming and other applications. Broadcom's Bluetooth solutions are widely recognized in the industry as the most widely deployed and feature rich solutions available. The world's largest manufacturers of consumer electronics, mobile phones and personal computer products rely on Broadcom Bluetooth technology to provide their customers with a unique, intuitive and feature rich user experience increasingly free of wires and cables.

About Broadcom

Broadcom Corporation is a major technology innovator and global leader in semiconductors for wired and wireless communications. Broadcom products enable the delivery of voice, video, data and multimedia to and throughout the home, the office and the mobile environment. We provide the industry's broadest portfolio of state-of-the-art, system-on-a-chip and software solutions to manufacturers of computing and networking equipment, digital entertainment and broadband access products, and mobile devices. These solutions support our core mission: Connecting everything®.

Broadcom is one of the world's largest fabless semiconductor companies, with 2007 revenue of $3.78 billion, and holds over 2,500 U.S. and 1,000 foreign patents, more than 7,400 additional pending patent applications, and one of the broadest intellectual property portfolios addressing both wired and wireless transmission of voice, video and data.

Broadcom is headquartered in Irvine, Calif., and has offices and research facilities in North America, Asia and Europe. Broadcom may be contacted at +1.949.926.5000 or at www.broadcom.com.

Source: Broadcom Corporation; BRCM Mobile & Wireless

CONTACT: Trade Press, Jeremy Hyatt Senior Manager, Corporate Communications, +1-949-926-5971, jhyatt@broadcom.com;
of Broadcom Corporation

Web site: www.broadcom.com/

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