New Fujinon 4k Ultra HD Series of Lenses Win TV Technology 2015 NAB Best of Show Award


UA22x8 and UA80x9 Zooms Developed in Response to Market Demand



Wayne, N.J. – The Optical Devices Division of FUJIFILM North America received a TV Technology Best of Show Award during the 2015 NAB Show for its new 4K Ultra HD Series of lenses. Both the UA80x9 field lens and UA22x8 portable zoom lens have optical performance compatible with 4K 2/3-inch broadcast cameras, and were introduced at NAB earlier this month in Las Vegas.



“We’re thrilled to win this award for the first in our series of 4K zooms for 2/3-inch broadcast cameras,” said Thom Calabro, director of Marketing and Product Development for the Optical Division of FUJIFILM. “TV Technology is one of the most respected publications in the broadcast industry, and it means a lot to be recognized by them for these new lenses that we were so excited to unveil at NAB. These Ultra HD lenses were developed in response to the market demand for 4K optics that would work with 2/3-inch broadcast cameras. We’re looking forward to seeing them in use for a variety of sports and entertainment productions.”



The UA80x9 4K field lens has an 80x zoom and optical image stabilization, making it ideal for coverage of large-scale events. The lens covers focal lengths ranging from 9mm in wide angle to 720mm in telephoto. The FUJINON UA22x8 4K zoom lens features a compact and lightweight design, a 22× zoom ratio and a focal length from 8mm in wide angle to 176mm in telephoto. The UA22x8 excels in capturing a broad range of applications, including live sports, program production and news reporting.



Both of the lenses were designed using the latest proprietary optical simulation software. The UA80x9 and UA22x8 lenses offer exceptional 4K optical performance in the center of the image through to the corners of the frame. Fujifilm’s “High Transmittance Electron Beam Coating” (HT-EBC) is applied to the lenses for enhanced transmission, contrast, dynamic range, and color reproduction. The FUJINON lenses can be linked with other systems, such as a virtual studio system for combining CG images with live action.



NewBay Media’s Best of Show Awards are judged by a panel of engineers and industry experts on the criteria of innovation, feature set, cost efficiency and performance in serving the industry. Both the FUJINON UA22X8 and UA80X9 lenses will be available by August of this year.



About FUJIFILM North America Corporation, Optical Devices Division



For more information, please visit www.fujifilmusa.com/northamerica



FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies. In the year ended March 31, 2014, the company had global revenues of $23.9 billion, at an exchange rate of 102 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.



CONTACT:

Robin Hoffman

Pipeline Communications

(917) 763-8069

robinhoffman@pipecomm.com

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