Resets Standards for Thin and Narrow in Mobile Design
ROSEMONT, Ill., July 24 /PRNewswire-FirstCall/ -- Motorola, Inc.
(NYSE: MOT), today introduced the new MOTOKRZR and MOTORIZR handsets, along with their complementary Bluetooth(R) headsets, the H601 and H800. Embodying Motorola's design philosophy, the products are impressively narrow, contain a sliding form factor and integrate new advances in color, material and finish.
The MOTOKRZR meets and surpasses the MOTORAZR standard for slimness, with more than a centimeter shaved off its width. Showcasing a multi-dimensional, metallic gloss finish for visual depth, the MOTOKRZR exhibits subtle elegance through magnesium, polished chrome and hardened glass. The solid piece of glass on the front of the phone -- a technological first for a large volume mobile -- results in a high-gloss luster balancing the velvet-like soft touch finish on the back.
Matching the sleek silhouette of MOTOKRZR, Motorola's first GSM slider,
the MOTORIZR handset diversifies the company's product line-up - giving consumers the ability to slide rather than flip. Although the product
showcases a new form, it remains true to Motorola's design ethos with tactile, metallic and soft-touch finishes, a chemically-etched spun metal keypad and optional tattoo graphics.
Ron Garriques, President Mobile Devices at Motorola, says, "As we set one industry milestone, we're instantly focused on delivering the next. With MOTOKRZR and MOTORIZR we've achieved a new combination of thin and rich - honoring our commitment to design while adding new form factors and additional features."
Available in both GSM and CDMA, the MOTOKRZR will be available globally
during the second half of 2006, regardless of their network preference. The GSM MOTOKRZR features a high resolution 2.0 megapixel camera, stereo Bluetooth audio, an updated phone directory and new messaging applications. While both versions offer integrated music players and expandable memory up to 1GB, the CDMA MOTOKRZR beats to a slightly different drum boasting touch-sensitive music controls, advanced EVDO data services* and location-based services capabilities.
Merging an innovative slider design with an impressive feature set which is accessible either opened or closed, the MOTORIZR offers intuitive functionality. This slider optimizes on-the-go imaging with its expansive landscape display, 2.0 megapixel camera and programmed point-and-shoot keys. The built-in music player supports a variety of formats and its video capabilities complete this dynamic package.
Motorola H601 and H800
Reflecting the new handsets look and feel, the Motorola H601 and H800
Bluetooth headsets bring advancements in talk time, sound clarity, upgraded finishes and laser-etched graphics. Influenced by MOTOKRZR, the Motorola H601 is sleek and functional, offering optimal comfort. The Motorola H800 debuts with a unique sliding mechanism replicating the MOTORIZR. Both offerings exemplify how Motorola extends its design philosophy across its entire portfolio.
Accredited members of the media seeking additional details on
availability, digital imagery and pricing please contact your local Motorola
representative or visit www.motorola.com/motoinfo
Motorola is known around the world for innovation and leadership in
wireless and broadband communications. Inspired by our vision of Seamless Mobility, the people of Motorola are committed to helping you get and stay connected simply and seamlessly to the people, information, and entertainment that you want and need. We do this by designing and delivering "must have" products, "must do" experiences and powerful networks -- along with a full complement of support services. A Fortune 100 company with global presence and impact, Motorola had sales of US $35.3 billion in 2005. For more information about our company, our people and our innovations, please visit www.motorola.com
MOTOROLA and the stylized M Logo are registered in the US Patent &
Trademark Office. All other product or service names are the property of their respective owners.
o Certain mobile phone features are dependent on the capabilities and
settings of your service provider's network. Additionally, certain features may not be activated by your service provider, and/or their network settings may limit the feature's functionality. Always contact your service provider about feature availability and functionality. All features, functionality and other product specifications are based upon the latest available information and are believed to be accurate; however such product specifications are subject to change without notice or obligation.
SOURCE Motorola, Inc.
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