MICT: Micronet and Red Bend Collaborate on Over-the-Air Updating Service for Fleet and Mobile Resource Management


First Fleet Management Cloud Service Offered by a Hardware Manufacturer



EMERSON, N.J. – Micronet Enertec Technologies, Inc. (NASDAQ: MICT) announced today that its subsidiary, Micronet, the premier OEM vendor of rugged, automotive-grade tablets and Red Bend Software, the market leader in Mobile Software Management (MSM) with more than 1.75 billion Red Bend-Enabled® devices, has collaborated to offer fully integrated Over-the-Air Updating Services for its new Android products line, featuring Guardian System Design (GSD™).



The GSD is a cloud-based software-as-a-service (SaaS) framework that provides firmware over-the-air (FOTA) updates, remote device management, as well as hardware diagnostics and recovery. Micronet's GSD delivers significant operational benefits and cost savings over the lifetime of a Tablet and is the first fleet management cloud service offered by a hardware vendor. The announcement was made today at the Telematics Munich event, the largest connected car conference in Europe.



Micronet develops, manufactures and markets computers specifically designed for fleet and mobile resource management solutions and services. Micronet's customers are leading Fleet management Telematics Service Providers (TSPs) that require rugged, high quality, versatile and innovative hardware platforms that are fully programmable for independent application development and system integration.



The GSD will first be deployed on Micronet's A-300 series of tablets, starting with the new A-307 which features an advanced open-standards platform that supports Android and Windows CE operating systems.



"We chose Red Bend's OTA Updating Service for Android because of its impeccable industry reputation for delivering exceptionally reliable updates," said Rafi Katz, CEO, Micronet. "Our GSD will be leveraged to ensure Micronet's Android-based tablets are made continuously better. Our customers are developing mission critical software functionality including in-cab navigation, dispatching and workflow management enterprise applications. All of this software needs to be reliably updated and Red Bend's OTA Updating Service for Android guarantees success."



Offered under private label to Micronet's customers, the Red Bend OTA Updating Service includes the cloud-based Red Bend Software Management Center and Red Bend's vRapid Mobile® and vDirect Mobile® client software integrated into the A-300 Series Tablets.



"GSD is another example of how manufacturers are levering hardware platforms to deliver value- added services. The automotive industry ecosystem is fast becoming software-centric and Red Bend is leading the way to ensure every company, from Tier 1 providers to companies offering after-market services, can successfully manage software over-the-air," said Yoram Salinger, CEO, Red Bend Software.



About Micronet Enertec Technologies, Inc.("MICT")

MICT (NASDAQ: MICT) is a technology company that designs, develops, manufactures and sells rugged mobile computing devices that provide the MRM (Mobile Resource Management) market, fleet operators, field workforces and the Aerospace & Defense industry with computing solutions in challenging work environments.



The Company operates through two subsidiaries, Enertec Systems 2001 Ltd ("Enertec"), its wholly-owned subsidiary, and Micronet Ltd ("Micronet"), in which it has a controlling interest.  Micronet operates in the growing commercial Mobile Resource Management (MRM) market, mainly in the United States.  Enertec operates in the Defense and Aerospace markets and designs, develops, manufactures and supplies various customized military computer-based systems for missile defense systems, command and control and others.   For more information please visit: www.micronet-enertec.com.



About Red Bend Software

Red Bend® Software, the leader in Mobile Software Management (MSM) with more than 1.75 billion Red Bend-Enabled™ devices, makes mobile devices and services continuously better in a rapidly changing world. Red Bend is the only company that provides standards-based products and solutions for software management, device management and mobile virtualization that work on any mobile phone and connected device uniformly, efficiently and securely over the air. Red Bend enables its customers to stay competitive in a fast-moving market by helping them deliver high-value services on an increasing number of connected devices with growing software complexity. More than 80 leading device manufacturers, mobile operators, semiconductor vendors and automotive companies worldwide trust Red Bend with their most important assets -- the mobile and connected devices their consumers depend on.



Source 

Micronet Enertec Technologies, Inc.



Contact: Miri Segal Scharia, Managing Partner Global Accounts & IPOs, Hayden/ MS-IR LLC,Tel: 917-607-8654, msegal@ms-ir.com



Web Site: http://www.micronet-enertec.com




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