Michelman Focuses on High Performance Water-Based Technologies at ChinaCoat 2016

CINCINNATI, OH (November 23, 2016) - Michelman’s Dr. Daming Cheng, Technology Group Leader of Michelman’s Coatings business group, will lead two presentations at ChinaCoat 2016 focused on the use of high performance water-based additives in coatings and over print varnishes (OPVs). Surface modifiers and additives are part of Michelman’s broad selection of water-based technologies used by formulators of industrial and architectural coatings. The show is being held November 30 - December 2, 2016 in Guangzhou, China.

The first presentation, Session No. 607, is entitled, “High Performance Water-based Wax Additives in Coatings” and will take place on December 1st at 13:30. Dr. Cheng will discuss the use of wax emulsions as additives in water-based coating systems, against a backdrop of increasingly stringent environmental regulations. Several major water-based waxes and their unique properties will be discussed, and application examples including wood coatings, decorative coatings and floor coatings will be shared.

Dr. Cheng’s second presentation, Session No. 608, is entitled “Rub Resistance and Gloss - Wax Additives in Water-based OPVs” and will also take place on December 1st at 14:30. In this presentation, Dr. Cheng will discuss the use of select Michelman wax emulsions as additives in water-based OPVs. The mechanics behind how wax additives affect performance attributes such as rub resistance, gloss, and COF will be examined.

Michelman will be represented by its long-time partner, Kelly Chemical Corporation, in booth 10.2A01-06.

About Michelman

Michelman is a global developer and manufacturer of environmentally friendly advanced materials for industry, offering solutions for the coatings, printing & packaging and industrial manufacturing markets. The company’s surface modifiers, additives and polymers are used by leading manufacturers around the world to enhance performance attributes and add value in applications including wood and floor care products, metal and industrial coatings, paints, varnishes, inks, fibers and composites. Michelman is also well-known as an innovator in the development of barrier and functional coatings, as well as digital printing press primers that are used in the production of consumer and industrial packaging and paper products, labels, and commercially printed materials. Michelman serves its customers with production facilities in North America, Europe and Asia, product development and technical service centers in several major global markets, and a worldwide team of highly trained business development personnel.

Client Contacts:

Worldwide:

Ms. Christy Randolph

Marketing Associate

christyrandolph@michelman.com

+1 513 794 4225

In Asia:

Ms. Erica Liao

Marketing Associate

ericaliao@michelman.com

+86 21 2098 6880 x8002

Agency Contact:

Mr. Jeffry Caudill

Gingerquill, Inc.

President jcaudill@gingerquill.com

+1 513 448 1140

Michelman Global Headquarters

9080 Shell Road

Cincinnati, OH 45236

+1 800 333 1723 (US & Canada)

+1 513 793 7766 (Worldwide)

+1 513 793 2504 (Fax)

michelman.com

michelman.com.cn

Contacts:

Client:

Christy Randolph

Marketing Associate

Michelman

(513) 794-4225

ChristyRandolph@Michelman.com

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