Leadis Technology Enhances Product Portfolio with Production Volume Shipments of LDS191 262K Color STN Driver IC

SUNNYVALE, Calif., Dec. 28-- Leadis Technology, Inc. (NASDAQ:LDIS), a leading mixed-signal semiconductor developer of color display driver ICs for small panel displays, today announced production volume shipments of the LDS191, a 262K color STN driver IC with integrated controller supporting 132 (RGB) x 162 and 128 (RGB) x 160 resolutions. The LDS191 is the second member of Leadis' new family of advanced process technology color STN products to reach volume production status. The device combines FRC (Frame Rate Control) and PWM (Pulse Width Modulation) control with Multiple Line Addressing architecture to produce vivid color and high-contrast images at low power consumption levels, resulting in superior video performance.

"Multimedia features are migrating to a progressively wider range of mobile phone offerings," said Paul Novell, Vice President of Sales and Marketing. "With its enhanced video display capability and low power architecture, the LDS191 is an outstanding solution for value-driven multimedia phones."

About the LDS191
The LDS191 262K color STN LCD driver IC is a highly-integrated, high- performance device with integrated display RAM, on-chip oscillator, and temperature compensation for adjustment of VCLD and frame frequency, providing fine tuning of the screen for optical visual performance.

In addition, the LDS191 includes advanced programmable display features such as area scrolling and partial display mode for power-reducing screen saver controls, block inversion for low cross talk, and color depth selection for enhanced screen performance.

For more information, visit www.leadis.com.

About Leadis Technology, Inc.
Leadis Technology, Inc., headquartered in Sunnyvale, California, designs, develops and markets mixed-signal semiconductors that enable and enhance the features and capabilities of small panel displays, focusing on the mobile handset market. Leadis' core products are color display drivers, which are critical components of displays used in mobile consumer electronic devices. Leadis supplies display drivers supporting the major small panel display technologies, including a-Si and LTPS TFT LCD's, color STN LCD's, and color OLED displays.

Eric S. Itakura,
Business Development and Investor Relations of Leadis Technology, Inc.,

Web site: www.leadis.com/

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