Laird Technologies' Vehicle M2M Device Chosen by Guidepoint Systems


Exceptional Technology, Highly Reliable, and Competitively Priced

St. Louis, Missouri, USA - March 25, 2009 - Laird Technologies, Inc., a global leader in the design and supply of customized, performance-critical components for wireless products and advanced electronics, today announced its Vehicle M2M Device customized for use with Guidepoint Systems' service.

Guidepoint selected Laird Technologies to develop this customized solution because of the company's highly reliable technology products, competitive pricing, speed to market, and exceptionally low failure rates that are critical in the automotive industry. Focused automotive industry knowledge, as well as RF reception expertise, has enabled Laird Technologies to expand its portfolio and move from an antenna systems supplier to a comprehensive Vehicle M2M Device provider.

This new device integrates a GPS receiver, GSM/GPRS cellular transceiver, control electronics, and antennas into one customized assembly. The device's small size allows concealed mounting in a variety of locations, making it extremely effective for a variety of vehicle tracking applications. When activated with Guidepoint's best-in-class service, this device delivers numerous advantages to consumers including improved vehicle safety and security, online vehicle tracking, stolen vehicle recovery, as well as driver safety and convenience.

"We are pleased that Guidepoint chose to partner with Laird Technologies to develop this customized M2M device," said Mike Coletta, Laird Technologies' Director of Sales and Product Management. "This is a great example of our product evolution from antennas and wireless modules to integrated devices."

"Throughout our ten-year history, we have focused on building successful partnerships with best-in-breed companies," said Rand Mueller, Chief Executive Officer of Guidepoint. "Partnering with a company such as Laird Technologies gives us additional opportunity to accelerate the evolution of GPS tracking technology that's easy to use, easy to install, and easy to sell."

About Laird Technologies, Inc.

Laird Technologies designs and manufactures customized, performance-critical products for wireless and other advanced electronics applications.

The company is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal management products, mechanical actuation systems, signal integrity components, and wireless antennae solutions, as well as radio frequency (RF) modules and systems.

Custom products are supplied to all sectors of the electronics industry including the handset, telecommunications, data transfer and information technology, automotive, aerospace, defense, consumer, medical, and industrial markets.

Laird Technologies, a unit of Laird PLC, employs over 10,000 employees in more than 39 facilities located in 13 countries.

Contact Information

For additional information on this product, visit www.lairdtech.com or contact us at:

Americas: +1-810-695-9810 or Telematics.NA.Sales@lairdtech.com
Europe: +49 (0) 5121-2068-122 or Telematics.EU.Sales@lairdtech.com
Japan: +81-45-473-6808 or Telematics.AP.Sales@lairdtech.com

Ellie Rovai
Marketing Director (Marcom)
Laird Technologies, Inc.
16401 Swingley Ridge Road
Suite 700
Chesterfield, MO USA 63017

Direct: 636-898-6208
Mobile: 314-609-7976
Fax: 636-898-6100
ellie.rovai@lairdtech.com

Editorial Contact:
Ellie Rovai
Marketing Director (MarCom)
Tel: 636-898-6208
ellie.rovai@lairdtech.com

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