Laird Technologies Deploys Advanced 3D Simulation Tool to Aid in the Design of Electronic Devices


Rigorous 3D Simulations Address Design Challenges of Complex Mobile Devices

St. Louis, Missouri, USA - June 3, 2008 - Laird Technologies, Inc., a global leader in the design and supply of customized, performance-critical components and systems for advanced electronics and wireless products, today announced the deployment of an advanced 3D simulation tool that aids in the design of electronic devices. The company is currently using the tool in rigorous 3D simulations for the design of complex mobile devices and advanced antenna systems.

Utilizing Ansoft Corporation's HFSS(TM) Distributed Solve (DSO) design tool, Laird Technologies can now synthesize entirely new designs and evaluate advanced design concepts that were previously too complex to simulate.

According to Blaine Bateman, Laird Technologies Vice President of Marketing, the increasing popularity of smart phone applications has resulted in mobile telephones with multiple wireless interfaces and antennas concentrated in a small handheld device. Multiple antennas are now required to support emerging standards that use Multiple Input/Multiple Output (MIMO) technology.

"The ability to simulate effects of multiple antennas coupled to other subsystems in the device is critical for next generation protocols supporting live video, high data rate transmission, interactive web surfing, and other wireless Internet capabilities," Bateman said. "Using the latest capabilities in HFSS(TM), our designers can now simulate the antenna system in the presence of the entire phone including the effects of shielding, speakers, integrated digital cameras, and the multiple bands required to support GSM, Bluetooth, GPS, wireless networking, and future wireless standards."

"Ansoft is pleased to see leading companies such as Laird Technologies, announce the deployment of advanced simulation methodologies," said Dr. Zoltan Cendes, Ansoft Corporation founder, CTO, and Chairman of the Board. "Our DSO design tool represents the next evolution in high-performance design improvements for solving very large problems in 3D mesh-making, solution capacity, and memory management."

About Laird Technologies, Inc.

Laird Technologies designs and supplies customized, performance-critical products for wireless and other advanced electronics applications.

The company is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal management products, mechanical actuation systems, signal integrity components, and wireless antennae solutions, as well as radio frequency (RF) modules and systems.

Custom products are supplied to all sectors of the electronics industry including the handset, telecommunications, data transfer and information technology, automotive, aerospace, defense, consumer, medical, and industrial markets.

Laird Technologies, a unit of Laird PLC, employs over 14,000 employees in more than 40 facilities located in 14 countries.

For additional information or your nearest Laird Technologies representative contact:

Tel: (866) 928-8181 or (636) 898-6000

Fax: (636) 898-6100

Internet: www.lairdtech.com

e-mail: sales@lairdtech.com

For more information, contact:

Ellie Rovai

Public Relations Manager

Tel: 636-898-6208

ellie.rovai@lairdtech.com

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