Imation Convenes 14th Annual North American Data Center Management Symposium


Event brings together end users and industry leaders to share best practices and address key issues facing today's corporate data centers

MARINA DEL REY, Calif., March 22 -- Imation Corp (NYSE:IMN), a worldwide leader in removable data storage media, will this weekend convene the 14th annual meeting of its End User Council, including nearly 50 data center managers from top companies across North America. This year's symposium is being held at Marina del Rey, Calif., March 24 - 27, 2007.

At the annual "by invitation only" gathering, which will include presentations from industry leaders HP, IBM, Sun Microsystems and Imation, the country's top data center managers will have the opportunity to discuss current opportunities and challenges within their data center operations. They will also preview new products and technologies designed to address the ever-growing demands of corporate data center management. Session topics include data security, optimizing data center performance, tape lifecycle support, virtual tape and the future of tape technology.

"Tape is the mainstay of the world's largest data centers, most of which backup terabytes of corporate data weekly, even daily. Data center managers have an enormous responsibility to ensure that their organizations' critical data is protected efficiently and securely. Our Data Center Management Symposium is the ideal forum for data center managers to discuss their operational needs and questions with industry experts," said James Milligan, general manager, Americas Commercial and OEM Division, Imation. "With more than 50 years of serving data centers with leading tape technology and technical support, Imation is proud to be one of the few data storage companies that helps its customers meet with industry and leaders. And for Imation, there is no better opportunity for us to hear from our customers first hand."

"The storage industry is looking at new rules that are reshaping traditional methods for storing, retrieving and protecting data -- requiring careful planning to successfully navigate the road ahead. Imation's Data Center Management Symposium, and the information exchange it fosters, is very timely and useful," said Fred Moore of Horison Information Strategies, an information strategies consulting firm that specializes in marketing strategy, industry analysis and business development for the IT industry. "As a data storage developer and manufacturer, Imation continues to provide great opportunities for customers to stay informed about industry trends, best practices and new products -- involving some of the world's largest data center operations. I expect this year's event to be no exception."

Moore, one of the storage industry's foremost speakers on industry trends and directions, will provide a keynote presentation, "The State of the Storage Industry" on March 25. The symposium will also welcome Director of Enterprise Assurance Dianne McAdam, of the analyst firm, The Clipper Group, who will discuss "The Evolving Role of Tape and Disk" in her keynote scheduled for March 26.

"Both tape and disk storage technologies continue to advance in reliability, capacity, speed and functionality. Essentially, what we're seeing is that both tape and disk continue to have complementary roles in the corporate data center, and tape isn't going anywhere," said McAdam. "In addition, with growing concerns around rising energy costs, I expect to see even more interest in tape storage technologies due to the lower energy costs involved with tape management and storage. I'm pleased to be able to meet directly with data center managers to discuss these trends."

To benefit other data center managers who are not in attendance, Imation will make presentations and white papers available online at www.imation.com/euc following the symposium.

Some of the recently announced Imation data protection solutions and services spotlighted at the symposium will include:

o Imation DataGuard rf(TM) Tape Tracking System: The world's first
system to monitor and track the inventory location of in-transit data
center tape cartridges using radio frequency identification (RFID),
the recently announced DataGuard rf Tape Tracking system more
efficiently manages overall storage processes in the face of
increasing and challenging compliance requirements. The system
includes Imation Volser Labels with RFID Technology, a scan station,
mobile scanner, a choice of B&L Associates' VaultLedger® or
Vertices® Tape Management Software, and Imation's DataGuard
Transport and Storage Case.

o Imation StorSentry(TM) Data Integrity Protection Software: The most
robust real-time offering of its kind, Imation StorSentry software
continuously monitors the performance of a wide range of tape drives
and media to analyze and manage storage environments, predict and
prevent storage failures, and increase the ROI of storage assets. The
software provides continuous performance monitoring, powerful
diagnostic analysis, non-intrusive integration and centralized
administration.

o Imation Odyssey(TM) Removable Hard Disk Storage System: Ideal for
entry-level users seeking ultra-reliable, disk-based storage, the
Imation Odyssey(TM) solution includes Imation-designed Odyssey
removable hard disk cartridges -- now available in 40GB, 80GB and
120GB capacities with a 2.5-inch SATA hard drive, an Odyssey external
docking station with a USB 2.0 interface and EMC Retrospect®
software for backup and recovery. Future internal versions will fit
into any 5.25-inch half-height or 3.5-inch full-height and slimline
drive bays.

About Imation Corp

Imation Corp is the only company in the world solely focused on the development, manufacture and supply of removable data storage products spanning the four pillars of magnetic, optical, flash and removable hard disk storage. With more than 50 years of data storage leadership beginning with the development of the world's first computer tape, in 2006 Imation proudly marked its 10th anniversary as an independent company. In addition to the Imation brand, Imation Corp's global brand portfolio includes the Memorex brand, one of the most widely recognized names in the consumer electronics industry, famous for the slogan, "Is it live or is it Memorex?" Additional information about Imation is available at www.imation.com/ or by calling 1-888-466-3456.

Source: Imation Corp

CONTACT:

Mary Rawlings-Taylor,

Imation Corp.,

+1-651-704-6796,

mjrawlings-taylor@imation.com

Martine Larson,

Fleishman-Hillard,

+1-612-573-3146,

martine.larson@fleishman.com

Web site:

http://www.imation.com/

http://www.imation.com/euc

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