Hickory Hardware's New Merchandiser Displays Streamline Hardware Selection Process
(Nashville, Tenn., USA: Nov. 1, 2007) Hickory Hardware(TM) (www.hickoryhardware.com), North America's leading designer, manufacturer and marketer of decorative, functional and industrial hardware, introduces its innovative line of showroom merchandising units. The new Hickory Hardware merchandising units streamline the hardware selection process by organizing a broader selection of hardware in less space, and use furniture-quality wood and finishes to showcase the company's products.
Hickory Hardware merchandiser units house display boards with multiple finishes on a single family board. With these consolidated display boards, showrooms can now offer customers more styles and finishes in the same amount of space. Up to 10 display boards fit in a wall cleat that measures 72-1/2 inches high, 24-5/8 inches wide and 4-9/16 inches deep. Up to 40 boards fit in a four-sided rotating floor tower that measures 75 inches high, 24-3/4 inches wide and 24-3/4 inches deep.
Hickory Hardware's new merchandising options include rotating floor towers, wall cleats, countertop appliance pull displays and product catalogs. Each display unit features furniture-quality wood construction, and allows customers to see how the hardware will look on furniture or cabinets and better understand the functionality of the products.
The countertop appliance pull display offers another stylish way to showcase Hickory Hardware's decorative appliance pulls. The wood display unit, measuring 25-7/8 inches tall and 24-3/4 inches wide, sits on a countertop, giving customers an up-close look at oversized pulls.
Hickory Hardware's new merchandising materials update all Belwith merchandising displays with Hickory Hardware-branded products and displays.
About Hickory Hardware
Hickory Hardware(TM) brings together some of the finest hardware companies in the world - Belwith International, Faultless Caster, Keeler Brass Company, Madico, and Wright Products. The company designs, manufactures and markets decorative, functional and industrial hardware to the retail, wholesale distribution, and OEM furniture and cabinetmaker markets under the brand names Hickory Hardware, Belwith, Faultless Caster, Keeler Brass, Madico, Period Brass, and Wright Products. For more information, visit www.hickoryhardware.com.
For sales or marketing information, contact
Hickory Hardware
toll-free at (877) 556-2918, or at
(615) 687-6300 outside of the US, or
e-mail customerservice@hickoryhardware.com.
For media information, contact
Lauren A. Frohne,
public relations, Koroberi, Inc. (www.koroberi.com),
by phone at (919) 945-0525 or
by e-mail at lauren@koroberi.com.
