Fairfield to Show 'Evolution of the Code' at Packaging Fair

The Auto ID leader will exhibit barcode, 2D code and RFID solutions at the Packtech Exhibition 2014 including RFID and a new end-of-line packaging checker.

Worcester – Fairfield today announced that they would be exhibiting various leading edge Auto ID and labelling solutions at the upcoming Packtech exhibition taking place in Birmingham on 26 & 27 February 2014.

On show will be a complete journey into the 'Evolution of the code' from numbers to 1D barcodes to 2D codes and evolving to RFID tags. The company has been in Auto ID and labelling since 1982 so are well placed to advise clients on their coding needs.

Dispelling the mysteries surrounding RFID, Fairfield will be showcasing various types of RFID tags, which will be read by live RFID readers. Interactive software will also be on display and delegates can try the technology for themselves.

A brand new 'end-of-line' vision checker solution will also be demonstrated in an interactive environment. The solution ensures that every product leaving a factory is validated to ALWAYS display the correct barcode, text, label, or anything else required on the packaging. Customers can avoid Supermarket fines, product rejection and wastage.

Mark Lynch, Fairfield Managing Director said: "Mistakes on packaging can be costly and this solution highlights various things such as if there are blank spaces where barcodes or text should be, illegible text, barcodes that fail, incorrect best before dates or batch numbers, and much more. It is also proven to eliminate simple common errors such as changeover mistakes, where the same product being packaged for several customers, accidentally contains the wrong label or the competitors' information."

To access Fairfield's new website, which has an online interactive Q&A feature, as well as a new tailored content knowledge sharing newsletter, go to http://www.fairfieldgroup.com/.

For all press related enquiries please contact  Alison Wileman – + 44 07981 300531 alison@alisonwileman.co.uk

About Fairfield

Fairfield specialises in auto id solutions within supply chain applications & processes. Customers have been enhancing their asset tracking, manufacturing, logistics or traceability operations with the help of Fairfield for over 30 years.  With specific in-house expertise on technology enablers such as barcoding, RFID, vision sensors and 2D barcodes, and a friendly, completely independent knowledge sharing approach, Fairfield ensures clients integrate solutions that achieve their goals.  A wide client base covers Healthcare, Manufacturing, Pharmaceutical, Aerospace, Industrial, Automotive and Food & Beverage. Headquartered in Droitwich Spa, Fairfield are considered one of the few global experts in the field of 2D barcode technology, particularly within the  surgical instrument asset tracking, pharmaceutical  and industrial arena and are invited to consult and speak about this on a regular basis.


UK Office

Lovett Road

Hampton Lovett Industrial Estate

Droitwich Spa

Worcestershire WR9 0QG.

Tel:  +44 (0)1905 794779

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