EarlySense Expands Its Market Presence, Readies for New Product Launch and Prepares for Medica Exhibit


RAMAT GAN, Israel – EarlySense Will Give Live Demonstrations of its Contact-free, Patient



Monitoring Solution at Medica 2013 in Germany, Hall 16, Booth G-40



EarlySense, the market leader in Proactive Patient Care Solutions™, announced today that after successful market penetration into the United States, it is now further expanding its commercial reach throughout Europe and venturing into the Asia-Pacific region. In the last few months, the company has received regulatory approval in new key territories and has solidified its leadership position as the most extensively implemented contact-free patient monitoring solution for acute and sub-acute medical departments. The company has also begun working with new distributors, all proven market leaders in their territories. As a result, dozens more hospitals throughout the U.S., Europe and the Asia-Pacific region are in the process of adopting the EarlySense solution.



"EarlySense has become a name appreciated and respected by patients and their families, the medical community and leading patient safety experts worldwide. EarlySense is becoming a gold standard internationally because clinicians have repeatedly and consistently reported how the system has had a strong and positive impact on patient safety and care. Specifically, clinicians are sharing with us daily reports of patient saves, prevention of risk of 'failure to rescue' and decreases in length-of-stay in the hospital, patient falls, pressure ulcers, and overall ICU days. In cooperation with our valued partners, such as Welch Allyn in the U.S. and Australia and our esteemed distributors in Europe and Asia, it is our intention to continue contributing to increasing the level of patient safety and care worldwide," said Ms. Yfat Scialom, VP International Sales & Marketing at EarlySense.



Mr. Avner Halperin, CEO of EarlySense added, "EarlySense plans to bring exciting new products to market in 2014 and 2015 that will expand the options the company currently provides throughout the continuum of care. The new products are intended to facilitate improved patient care in the hospital setting and beyond, by providing the same contact-free, innovative technology wherever enhanced care is required."



EarlySense will be hosting live demonstrations of the EarlySense contact-free, continuous patient safety solution at Medica 2013. The demonstrations will take place from November 20-23, 2013 at the EarlySense exhibition: Hall 16, Booth G-40 at the Fair Centre Messeplatz, in Dusseldorf, Germany.



About EarlySense



EarlySense has brought to market an innovative technology designed to advance proactive patient care and empower clinicians to achieve better patient outcomes. Through early detection, the EarlySense system assists clinicians in identifying and preventing potential adverse events. It does so by providing motion rates and bed exit alarms, to reduce falls and pressure ulcers, as well as surveillance of heart and respiratory rates to potentially detect patient deterioration. The company's flagship product, the EarlySense System, is a continuous, contact-free, patient safety monitoring solution that monitors and documents a patient's vital signs and movement using a sensor that is placed underneath a bed mattress or a chair cushion. There are no leads or cuffs to connect to the patient who has complete freedom of movement and is not burdened by any cumbersome attachments. The system was designed to monitor patients on medical surgical floors who are usually monitored by nursing staff approximately once every four hours. The system is currently installed at hospitals and rehabilitation centers in the USA and Europe. EarlySense Inc. is headquartered in Waltham, MA.



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See short overview video [http://www.earlysense.com/#prettyPhoto/0



To schedule a private briefing and demonstration at the booth or a telephone interview in advance of the conference, please contact, Marjie Hadad, international media liaison, at +972-54-536-5220 or at marjie.hadad@earlysense.com.



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