Digital UV Printer suits outdoor advertising market.

Press Release Summary:



Featuring Scitex X2 printhead that combines MEMS technology with piezoelectric inkjet technology, Scitex XL2200 Super Wide Format Industrial Printer uses environmentally-friendly UV-curable Scitex UV221 Supreme inks that are water- and abrasion-resistant. Capable of printing 4,300 square ft/hr in 2-pass mode, unit is designed for billboards, building wraps, and outdoor signage.



Original Press Release:



HP Unveils Next Generation Platform for Super Wide Format Industrial UV Printing at SGIA Expo '07



ORLANDO, October 24, 2007- HP today unveiled and demonstrated for the first time its new large format industrial digital printing solutions at the 2007 Specialty Printing & Imaging Technology Expo (SGIA). The latest advancements to HP's graphic arts portfolio, including the HP Scitex XL2200 Super Wide Format Industrial Printer featuring the new HP Scitex X2 printhead technology and the new HP Scitex TJ8300/8500 Double Sided Upgrade, further extend HP's Print 2.0 strategy by empowering print service providers (PSPs) to address diverse markets and target new, high margin applications.

HP's product showcase, demonstrated live in HP booth #2100, features a full range of value add digital solutions designed to help commercial and industrial printers evolve their business strategies to meet emerging trends and industry demands.

"As part of our overall imaging and printing strategy, we are committed to delivering new products and technologies that help our customers build their digital difference throughout the commercial and industrial graphic markets," said Yariv Avisar, vice president and general manager, Large Format Printing Industrial Solutions, HP Imaging and Printing Group. "With HP's latest graphic arts solutions, we are further strengthening our position as the one-stop-shop for all large format printing solutions and helping customers capture success by offering greater flexibility, durability and confidence to extend their application range and thus better service their customers than ever before."

Delivering market-leading speed for outdoor applications

Building on HP's success in roll-to-roll printing, the HP Scitex XL2200 Super Wide Format Industrial Printer is a top-of-the-line digital UV system, maximizing speeds and cost effectiveness for end-users. Capable of printing 4,300 sqft/hr (400 sqm/hr) in 2-pass mode, and designed for 24/7 productivity with minimal operator intervention, the HP Scitex XL2200 Printeris the most productive digital solution with market-leading speed(1) for billboards and building wraps, and higher quality outdoor signage, making it a strategic investment for digital printers, screen printers, and printers who want to enter the outdoor advertising market.

The HP Scitex XL2200 is the basis of a new UV printer series, offering Print Service Providers a UV technology growth path to meet their evolving customer needs. The XL2200 features the new HP Scitex X2 printhead, which combines proven silicon-based MicroElectro-MechanicalSystems (MEMS) technology utilized in semiconductor manufacturing and innovative piezoelectric inkjet technology from HP. The horizontal printhead carriage includes 128 unique HP Scitex X2 drop-on-demand piezoelectric inkjet printheads to maximize speed and efficiency.

The printer uses dedicated environmentally-friendly UV-curable HP Scitex UV221 Supreme inks. With two year(2) outdoor durability, the new water- and abrasion-resistant UV inkscure with light exposure and do not require large drying systems, which improves workflow efficiency and saves space.

Leveraging the company's portfolio expertise, HP developed and manufactured the HP Scitex XL2200 printer, the drop-on-demand piezoelectric HP Scitex X2 printheads, and the UV-curable HP Scitex UV221 Supreme inks to provide an economic advantage for customers and create a complete, optimized printing solution that ensures full system compatibility.

Maximizing potential with two-sided printing

HP is also announcing at SGIA a new double-sided printing enhancement for the HP Scitex TJ series, enabling users to target a broader set of applications, including indoor and outdoor displays, exhibition booth decorations, banners, and digital and screen prints.

The new Hp Scitex TJ Double Sided Upgrade is a dedicated upgrade available for existing and new HP Scitex TJ8300/TJ8500 devices, and includes a combination of hardware, software, installation, and training. With a quick and easy process to switch between roll-to-sheet printing and sheet-to-sheet printing, the upgrade enables complete workflow management by a single operator. In addition, it provides even greater differentiation and versatility in service offerings with the added capability to produce accurate, high-quality two-sided prints, maximizing device utilization while also optimizing total cost of ownership.

For more information about HP Graphic Arts solutions, visit www.hp.com/go/graphicarts.

About HP

HP focuses on simplifying technology experiences for all of its customers - from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world's largest IT companies, with revenue totaling $100.5 billion for the four fiscal quarters ended July 31, 2007. More information about HP (NYSE: HPQ) is available at www.hp.com .

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