DataLase Enters into Distribution Agreement with Ferro Corporation to Develop Unique Solution for Laser Marking onto Machine Parts

(DECEMBER, 01) - DataLase, originator of the award-winning DataLase® process, has recently completed a distribution agreement for USA, Canada and Mexico with Ferro Corporation, a leading global supplier of technology-based performance materials. This collaboration will see the two companies working together to develop a special laser mark-able aerosol containing the DataLase® pigment, for applying variable information onto metal or painted metal parts.

Headquartered in Cleveland, Ohio, USA, Ferro Corporation produces materials that enhance the performance of products in a broad range of industries, including consumer electronics, telecommunications, pharmaceuticals, building and renovation, appliances, automotive, household furnishings and industrial products.

The new spray containing the DataLase® pigment will be applied onto metal parts using an aerosol and once exposed to a portable low power CO2 DataLase-approved laser, it will undergo a chemical reaction in the pigment turning it from white to black. The solution is aimed at markets such as automotive, aerospace and appliances, for tracking, tracing and barcoding of high value parts. This is a totally new application for the DataLase® process, which, to date, has been used on primary and secondary packaging.

Phil Maitland, Global Marketing & Business Development Manager of Ferro Corporation's Glass Systems business comments: "We are very excited to be collaborating with DataLase in order to develop this innovative new machine-identification solution. This important investment compliments our existing line of laser-marking materials and confirms our commitment to continuously offering high quality technologies to our customers, while ensuring considerable cost reduction and productivity gains."

Steve Kelly, CEO of DataLase, adds: "We foresee a great interest in the potential use of this new technology for a variety of applications. By entering into this agreement with Ferro Corporation, we can be confident that this groundbreaking technology will be made available to a much broader market".

The new technology will be launched to the market in December 2006.

More information about the award-winning DataLase® process is available at or by e-mail at (for USA) and (for all other enquiries).

More information about Ferro Corporation is available at For further details about the new product, please contact Dave Smith, Sales Manager, Laser Products at or +1 724 250 5503.

Background to DataLase:
DataLase, the originator of the award-winning DataLase® process, is a fast growing technology company, providing patented, innovative laser marking solutions across a diverse range of sectors. With its headquarters in Widnes, UK, DataLase also has a significant US operation based in Atlanta, Georgia. The patented DataLase® process is suitable for applications including product identification and anti-counterfeiting. The company's product range incorporates specialist solutions for primary and secondary packaging, as well as alternatives to print-and-apply labels. DataLase is also developing applications such as direct tablet and food marking as well as full color printing for the future.

Head Office:
Unit 3,
Wheldon Road,
Widnes, Cheshire WA8 8FW

US Office:
DataLase Inc.,
30 Technology Parkway South,
Suite 300,
Norcross, GA 30092

For further press information please contact:
Laura Browne,
The Scott Partnership,
The Old Barn,
Holly House Estate,
Cranage, Middlewich,
Cheshire CW10 9LT,
United Kingdom
Tel: + 44 1606 837787
Fax: +44 1606 837757

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