Cree Expands Distribution Agreement with Digi-Key to Include High-Performance Cree LEDs
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Durham, N.C. and Thief River Falls, Minn. - September 17, 2008 - Cree, Inc., a market leader in LED lighting, and Digi-Key Corporation announced today that the companies have signed an agreement for the distribution of Cree's high-performance LEDs. Digi-Key, a broad-line distributor of electronic components and accessories since 1972, has been distributing Cree's energy-saving power components since 2007.
The global agreement covers the Cree LED portfolio, including the award-winning lighting-class XLamp® LEDs and the broad high-brightness portfolio, which includes round, oval, SMDs, and P4 LEDs. Cree LEDs are available through Digi-Key's top-rated website and will be added to future print catalogs.
"The addition of Digi-Key widens Cree's ability to reach growth markets for our LEDs," said Mark Despotes, Cree vice president of global channels. "Digi-Key has the expertise and the commitment to accelerate the adoption of LEDs - including the fast-growing lighting-class and high-brightness markets."
"By expanding our extensive catalog of products to now include Cree LEDs, we are able to offer customers access to this industry-leading technology," said Mark Larson, Digi-Key president and COO. "We're seeing increasing market demand for high-quality LEDs, and the Cree LED products are a key addition to our portfolio."
About Digi-Key Corporation
One of the world's fastest growing distributors of electronic components, Digi-Key has earned its reputation as an industry leader through its total commitment to service and performance. As a full-service provider of both prototype/design and production quantities of electronic components, Digi-Key has been ranked #1 for Overall Performance for 17 consecutive years from among the nation's more than 200 distributors (EE Times Distribution Study/ August 2008). Offering more than a million products from nearly 400 quality, name-brand manufacturers, Digi-Key's commitment to inventory is unparalleled. Access to the company's broad product offering is available 24/7 at Digi-Key's top-rated Web site, www.digikey.com.
About Cree
Cree is leading the LED lighting revolution and setting the stage to obsolete the incandescent light bulb through the use of energy-efficient, environmentally friendly LED lighting. Cree is a market-leading innovator of lighting-class LEDs, LED lighting retrofit solutions, and semiconductor solutions for backlighting, wireless, and power applications.
Cree's product families include recessed LED down lights, lighting-class power LEDs, high brightness LEDs, blue and green LED chips, power-switching devices and radio-frequency/wireless devices. Cree solutions are driving improvements in applications such as general illumination, backlighting, electronic signs and signals, variable-speed motors, and wireless communications.
For additional product and company information, please refer to www.cree.com.
Editorial Contact for Digi-Key Corporation
Steven G. Tsukichi
Vice President, Strategic Operations
Chief Marketing Officer
Digi-Key Corporation
218-681-8000, Ext 1001
steve.tsukichi@digikey.com
Editorial Contact for Cree, Inc.
Michelle Murray
Corporate Communications
Cree
(919) 313-5505
michelle_murray@cree.com
