Color Verification System offers pass/fail color measurement.

Press Release Summary:

VeriColor(TM) color verification and identification system can detect subtle color differences on varying surfaces, and identify color without contact or precision alignment with surface. Hardware includes rack-mountable processing hub and up to 6 remote sensor heads, which can be installed as far as 75 ft away. Windows®-based software provides configuration and control. System is suited for automotive assembly and sorting operations.

Original Press Release:

X-Rite Introduces VeriColor(TM) Color Verification and Identification System for Assembly and Sorting Operations

Grandville, Mich. -October 6, 2003- X-Rite, Incorporated (NASDAQ:XRIT), has introduced VeriColor(TM), a new, high-resolution color verification and identification system designed to reduce color errors in manufacturing assembly and sorting operations. VeriColor combines the non-contact advantages and durability of
industrial color sensors with the accuracy of laboratory-grade spectrophotometers for accurate, repeatable pass-fail color measurement.

The new system represents an expanded focus for X-Rite, which has a long history of providing color measurement products and services for industrial color formulation and quality control. X-Rite's primary target market for the new system will be Tier
One automotive suppliers due to the stringent color control requirements placed on them by automotive OEMs who use inline vehicle sequencing (ILVS) assembly practices.

The VeriColor system has several advantages over previous instruments used to verify color. Patented high-resolution color sensing technology enables the system to detect subtle color differences on varying surfaces and prevent false matches. It
can also accurately identify color without contact or precision alignment with the colored surface. This is essential in typical assembly operations where the instrument must perform quickly and be tolerant of depth fluctuations as well as surface curves and irregularities.

"Non-contact measurement is possible because, unlike laboratory-grade spectrophotometers and many industrial color sensors, the VeriColor system is unaffected by ambient light," says Brian Teunis, X-Rite's Category Director Color and Appearance. "This means accurate, repeatable measurements can be obtained under typical production lighting conditions."

The VeriColor System hardware includes a rack-mountable processing hub and up to six remote sensor heads, which can be installed as far as 75 feet from the hub. The system is also equipped with Windows®-based software for system configuration and operator control. Multiple interface options are provided to enable communication with process control information systems.

Pricing and Availability
To learn more about the VeriColor System and pricing, please visit, or call 1-800-248-9748. The VeriColor System will be available for shipment beginning October 31, 2003.

About X-Rite
X-Rite is a leading provider of color measurement solutions comprised of hardware, software and services for the verification and communication of color data. The Company serves a broad range of industries, including photo, digital imaging,
graphic arts, industrial and retail color matching, medical, and dental. X-Rite serves markets in over 70 countries with offices throughout Europe, Asia, and the Americas. We welcome you to visit us at

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