Citizen Printers Enhance Productivity at City Link

Citizen Systems Europe, the leading manufacturer of high quality label, barcode and portable printers, has supplied its latest technology to City Link, enabling the express delivery company to produce address labels faster and with increased accuracy. As a result, City Link has been able to achieve significant improvements in efficiency and productivity.

City Link is the UK's premium express delivery company and prides itself on delivering market leading service levels combined with the highest standard of customer care. The company provides guaranteed next day and timed delivery services across the UK, Ireland and worldwide, requiring the most innovative processes and the best technology to ensure packages are handled as quickly and efficiently as possible.

A major element of City Link's ability to offer this level of service is the facility to print clearly legible address labels for parcels quickly and simply. With so many parcels being handled every day, the reliability of its printers is essential to optimising the company's uptime and productivity.

Tony Frost, IT Director at City Link, explained, "The printers we were using before we installed the Citizen machines were unable to offer us the levels of accuracy and reliability that we require in such a time critical environment. We needed a solution that would allow us to eliminate the downtime caused by printer errors, and enable us to meet the needs of our customers more effectively. We approached IT specialist Newbury Data, who, after working closely with us to ensure they understood our requirements, offered us the CLP 521 machines from Citizen."

Jamie Tilley, Director of Sales at Newbury Data has worked with Citizen for many years and knows the range well. "Citizen's latest CLP 521 label printers are ideal for City Link as they are extremely simple to set up and use, streamlining processes and maximising productivity. The printers feature an easy to load clamshell mechanism and metal high-lift printhead, minimising the problems associated with conventional label printers, such as media jamming and poorly accessible media."

The CLP 521 is complete with standard connectivity to parallel, serial and USB ports, and provides internal networking options, which allow the printer to be connected to various types of computer systems. Capable of printing speeds of up to 4 inches per second, the CLP 521 enables large volumes of labels to be produced quickly, keeping City Link's processes running smoothly.

Tony Frost is sure that City Link were right to choose Citizen, "We've noticed a real improvement in the efficiency of our processes since installing the Citizen printers. The machines are much easier to use than our previous printers, speeding things up considerably and preventing our employees having to waste time trying to solve problems such as media jams and broken printers. We're extremely proud of our reputation for speed and efficiency, and the new Citizen printers are helping us to improve the quality of service we provide still further."

About City Link

City Link is the UK's leading Premium Express Delivery Company providing high quality, flexible and innovative courier services across the UK, Ireland and Worldwide handling approximately 350,000 parcels each day.

Citizen Systems Europe

Citizen Systems Europe operates from locations throughout Europe covering the EMEA region. It offers a wide range of printers for industrial, retail, healthcare and mobile applications specialising in label, barcode, portable and point-of-sale printers. In each case, the company's products are sold and supported by a network of specialised partners.

Citizen Systems Europe is a wholly owned subsidiary of Citizen Systems Japan and part of the Citizen group of companies, a global organisation that manufactures products ranging from its world-famous Eco-Drive watches, calculators, mini-printers and industrial printing systems to machine tools, quartz oscillators, LEDs and other electronic components.

For further information contact Mark Beauchamp, European Marketing Manager,
Citizen Systems Europe, 643 - 651 Staines Road, Feltham, Middlesex, TW14 8PA.
Tel: 020 8893 1900. Fax: 020 8893 0080. Email:

This information was written by 4CM.

Tel: +44 (0)1296 660080. Fax: +44 (0)1296 662274.


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