Birch Street Partners with COMCASH to Add Liquor Monitoring System to Its e-Procurement Application Suite


COMCASH Liquor Monitor Leverages Wireless Technology to Help Bars, Hotels and Restaurants Improve Food and Beverage Profits

NEWPORT BEACH, Calif., June 25 / / - Birch Street Systems, a leading provider of e-Procurement and back office automation solutions for the hospitality industry, today announced a strategic partnership with COMCASH, a leading retail software developer, to offer its Liquor Monitoring system with the Birch Street Application Suite. Liquor Monitor is a free-pour wireless system that helps bars, nightclubs, hotels and restaurants to manage their liquor pours and improve their profits.

Founded in 1996, Newport Beach-based COMCASH offers a wide range of point-of-sale (POS) solutions for a variety of industries including convenience stores, general retail, grocery and hospitality. COMCASH's Liquor Monitor can be implemented as a standalone solution, integrated with the COMCASH POS or with a variety of compatible POS systems from providers such as Micro, Aloha and Digital Dining.

Serving alcoholic beverages can be the most lucrative part of the food and beverage segment among hospitality businesses. However, these businesses can also suffer profit losses of up to 20 to 40 percent when over pours and drink giveaways regularly occur due to an inability to effectively and accurately monitor liquor pours. Liquor Monitor takes the inaccuracies and guesswork out of monitoring and tracking liquor pours and sales.

By offering wireless visibility of every pour in real time, Liquor Monitor enables bars, nightclubs, hotels and restaurants to accurately manage their liquor pours and improve their profits. Liquor Monitor gathers information to report what liquor brand was poured, how much was poured and the time of the pour. It will alert the user when anyone takes the spout off during business hours to prevent unauthorized pours. It also provides a consumption report showing how many bottles of liquor have been poured, which substantially reduces the time to count inventory. In addition, a "How to Make a Drink" program is included as a training tool.

"Our customers have been asking for a solution that helps them track liquor sales and generate reports," said Doug Sanborn, president and CEO of Birch Street Systems. "Because our software is delivered via the Software-as-a-Service model we are able to quickly integrate new applications, such as Liquor Monitor, to add value and satisfy the demands of our customers."

When integrating Liquor Monitor with POS systems, it provides the following features:

o Tracks what drink was poured with what liquor brand;
o Tracks which bartender rang up the drink and at what time;
o Provides guidelines on how much liquor should have been poured compared
to how much was actually poured;
o Provides sales and profits analysis reports, including inventory
control in real time;
o Provides drink database detailing ingredients and glass size of each
drink;
o Identifies over pours, under pours and drink giveaways.

The Birch Street Application Suite is a comprehensive back-office business system built specifically to the needs of the hospitality and food service industries. The software provides a comprehensive tool to drive consistent business processes and financial control in a single property or across a portfolio of properties.

The Birch Street Liquor Monitor solution is available immediately. The solution will be on display at the HITEC trade show in Orlando from June 25-28 at booth number 381. For more information please visit www.birchstreetsystems.com/ or call (949) 567-7100.

About COMCASH

Comcash is a leading provider of Point of Sale software and complete technology solutions to the Retail and Hospitality industries. Comcash is the developer of Liquor Monitor: a software application together with wireless free pour spouts that provides bar owners and managers control over their liquor inventory.

About Birch Street

Birch Street delivers its solution over the Internet, using the "Software as a Service" (SaaS) model, which reduces the total cost of ownership compared with the traditional method of buying and maintaining enterprise software. Birch Street delivers its on demand eProcurement and back office solutions to some of the world's leading hospitality companies, including Hilton Hotels Corporation, Marriott International, Interstate Hotels and Resorts, Carlson Hospitality and The Marcus Corporation.

More than 1,000 hotels use the Company's full-featured, full-service procure-to-pay solutions combining flexibility, reliability and scalability with the operating advantages of an outsourced service. Multi-lingual and multi-currency capable, Birch Street's solutions provide "best of the Web" capabilities to mid-tier and global hospitality companies. Birch Street allows customers to reduce the risk, complexity and cost associated with large-scale procurement and back-office solutions, while empowering business users and delivering unprecedented ROI.

The application suite leverages Birch Street's network of more than 30,000 industry suppliers and includes e-procurement and RFQ; budget tracking and workflow; recipe management and menu engineering; inventory and receiving; AP automation; and capital projects.

Headquartered in Newport Beach California, the Company is managed by a team of hospitality and enterprise software veterans. For more information, visit www.birchstreetsystems.com/.

HITEC
Booth #381
June 25-28, 2007
Orlando, Fla.

Source: Birch Street Systems

Web site: www.birchstreetsystems.com/

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