Ball's Aluminum Aerosol Innovations Receive Multiple 2015 Can of the Year Honors
BROOMFIELD, Colo. – Ball Corporation (NYSE: BLL) recently received multiple 2015 Can of the Year honors for its aluminum aerosol packaging innovations. The ReAl® impact extruded can for Henkel's Fa deodorant brand won AEROBAL's World Aluminium Aerosol Can Award and a gold award from The Canmaker magazine. The impact extruded deodorant can for Laboratoires Venus Expert also won a silver award from The Canmaker.
The Fa deodorant can, a collaboration between Ball and Henkel, features Ball's revolutionary ReAl technology, which utilizes recycled aluminum to create a metal alloy that exhibits increased strength and allows weight reduction of the container without affecting package integrity. Henkel's Fa can, which launched earlier this year, contains 25 percent recycled material, is 15 percent lighter than the standard aluminum aerosol can and features a deep shape for a distinctive shelf presence. For a 150- and 200-milliliter sized can, it has an estimated 12 percent carbon footprint reduction and is the lightest commercially available can on the market.
A high-profile jury of journalists from internationally renowned specialist packaging media chose the winners of AEROBAL's World Aluminium Aerosol Can Award. Regarding the Fa can, they said, "For brands striving for packaging that is more sustainable, this development means that they can achieve their goal without having to water down their requirements with regards to design and having an impressive shelf presence."
The Laboratoires Venus Expert can utilizes a distinctive combination of ribbing with a tactile effect. Ball's innovative tactile finish, or raised ink, provides a textured grip for a unique consumer interaction with the package and enhanced shelf differentiation.
"At Ball, staying close to our customers and developing packaging solutions that meet their needs are of utmost importance," said Stan Platek, general manager at Ball Aerocan Europe. "We are honored by this recognition of those commitments, as well as our ongoing dedication to innovation and sustainability."
About Ball Corporation
Ball Corporation supplies innovative, sustainable packaging solutions for beverage, food and household products customers, as well as aerospace and other technologies and services primarily for the U.S. government. Ball Corporation and its subsidiaries employ 14,500 people worldwide and reported 2014 sales of $8.6 billion. For more information, visit www.ball.com.
SOURCE Ball Corporation
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