ASA Resin targets low-gloss extrusion applications.

Press Release Summary:



Offering optimal impact strength and weathering characteristics, Luran® S BX11012 acrylonitrile styrene acrylate resin was developed for use in construction market, including decking, fencing, and siding applications. Product can be used as cap layer over other plastics. It provides long-term color stability in wide range of colors, including mid-range and dark colors.



Original Press Release:



Styrolution Premieres New Low-Gloss, High-Flow Luran® S Material at the International Plastics Showcase, NPE 2012



Luran® S BX11012 specially formulated for use by customers in the construction market

CHANNAHON, Ill., -- Styrolution, the leading global styrenics supplier, will unveil an addition to its Luran® S acrylonitrile styrene acrylate (ASA) family of weatherable polymers, Luran® S BX11012, at the International Plastics Showcase in Orlando, which runs from April 2-5.

BX11012 is a specially formulated ASA resin intended for use in low-gloss extrusion applications that require melt flows higher than typical extrusion grade ASA resins. It has excellent impact strength and outstanding weathering characteristics. Due to these attributes, BX11012 was developed for use in the construction market, in particular for decking, fencing and siding applications.

The product can be used as a cap layer over other plastics and offers advanced attributes, especially in areas where plastic building materials, such as vinyl, cannot meet all of the performance parameters on their own. It also provides long-term color stability in a wide range of colors, including mid-range and dark colors, compared to other materials. This provides greater flexibility to builders and architects in considering plastic-based systems for construction projects.

"BX11012 was developed to meet the specific needs of our customers in the construction market," said Ricardo Cuetos, Styrolution Vice President Americas, ABS and Styrenic Specialties. "Through joint collaboration with our customers, we successfully created an extrusion grade material that meets the performance needs of the decking and fencing markets, further establishing ourselves as the market leader in ASA products for the construction industry."

Styrolution manufactures the Luran® S BX11012 material at its world-scale production facility in Altamira, Mexico.

To learn more about this product and other Styrolution offerings, please visit our booth 13005 at NPE2012 or visit www.styrolution.com.

ABOUT STYROLUTION

Styrolution is the leading global styrenics supplier with a focus on styrene monomer, polystyrene, copolymers, and ABS. As a joint venture of BASF and INEOS, Styrolution combines the key styrenics assets of two of the biggest chemical companies in the world -- with more than 70 years of experience, complementary competencies and portfolios. Styrolution strives to serve the success of its customers by offering them the best possible solution, designed to give them a competitive edge in their markets. The company provides styrenics applications for many everyday products across a broad range of industries, including automotive, electrical/electronics, building and construction, household appliances, toys/sports/leisure, packaging, healthcare and diagnostics. In 2010, pro forma combined sales were at 6.4 billion euros, resulting in an EBITDA before exceptionals of 407 million euros. Styrolution employs about 3,400 people and operates 17 production sites in ten countries. For further information please visit www.styrolution.com.

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