ALT Success at 2013 Hong Kong Lighting Fair


Last week's 2013 Hong Kong International Lighting Fair was reported a success by exhibitors and visitors alike. In the face of a challenging economic environment, ALT (Aeon Lighting Technology) cemented its position as a rising new star to the LED lighting industry. The Hong Kong Lighting Fair is the world's second largest and Asia's largest lighting fair. This year, the HK Lighting fair had more than 23,000 professional buyers from around the world, increasing by 11% compared to last year. During the four days of exhibition, ALT booth was brightly lit with new and classic products and was constantly busy with buyer inquiries.



Transcending Limitations

ALT's theme for this year was "Transcending Limitations". ALT chose the word "transcending" instead of the traditional "breaking" limitations because ALT manufactures retrofit LED lamps that exceed and surpass industry standards. ALT booth stunned the show by "cooking" the ALTLED®PAR38 lamp in boiling water and submerging the ALTLED® F02 Floodlight in dry ice. The purpose was to show that ALT products are so high in quality that they can withstand high heat and extremely low temperatures. A series of ALT products can function normally in temperatures down to -65°, including ALTLED®T8, PAR38, A55 etc. These products are designed specifically for harsh climates such as those in polar environments. Currently, ALT is the only company that provides such niche products. During the fair, ALT displayed its abilities to not only break but also transcend technological limitations such as developing high wattage lamps that function superbly and have long life-span. The ALT booth had more than 20 professional attendants providing expertise and information in English, Spanish, Russian, Dutch, Japanese, Cantonese and Mandarin for the constant stream of curious and interested customers.



2014 New Product Launch

The newest products were officially launched on October 27, 2013 during ALT's product launch event. Products include T200 and T500 industrial grade floodlights designed to replace traditional HID lamps that are over 1000 watts. High wattage streetlights with high CRI (95) were also a big hit because currently there are no streetlights with such high CRI in the industry. Since safety is and always will be a concern for ALT, high CRI is also important as true colors can help identify a person or object should the opportunity arises. More luxurious items such as the 10W Grande chandelier light and gold MR16s were also a highlight of the event as they are catered for a more niche market. During the product launch, the GM of ALT, Mr. Baly Luo made a surprise announcement on the company's vision and future plans, stating that the first one million TWD made by the company will go to charity organizations; he also stated that the company plans to expand with the establishment of the new Bade factory, spanning over 200 hectares. The product launch attracted more than 80 customers and reporters, starting off the exhibition on a high note.



ALT Booth "Lights up Love"

ALT booth provides charity sale for minor and disadvantaged groups at every exhibition attended, selling quality LED lamps at 1 USD a piece. This year, the total proceeds will go to the Tzu Chi Foundation. ALT CEO Mr. James Liang firmly believes in corporate social responsibility and that every company should give back to society. Premium quality, electrically safe and environmentally friendly products are what ALT provides for customers. But more importantly is the message behind each and every one of these lamps, which is the love and care intended for a more sustainable environment. There are many ways to contribute to society, and ALT strives to contribute via substantive actions. Mr. James Liang encourages ALT members that they are not just doing a job but providing a better future for everyone.



About Aeon Lighting Technology

Aeon Lighting Technology (ALT) is a leading high-power LED manufacturer that focuses on precision and quality. ALT has acquired hundreds of patents, including state-of-the-art heat sink technology and has been awarded numerous international awards, including M Technology Award (2009), iF Product Design Award (2010), Red Dot Design Award (2011), and Good Design Award (2012). ALT has also passed international safety certifications such as Energy Star, DLC, UL, ETL, CE, PSE, C-TICK, LVD, FCC, TÃœV, etc. ALT's team of designers, engineers and sales strive for perfection and provide premium quality products and service for customers worldwide.



For further information, please visit Aeon Lighting Technology: http://www.aeonlighting.com.



Media Contact:

Robin Fu

Tel: +886-2-82261289 ext # 3002

Email: robin.fu@aeonlighting.com


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