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Sustainable Packaging: Types, Design, and Benefits

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Sustainable Packaging: Types, Design, and Benefits

Sustainable packing is becoming more important now as consumers begin to demand more eco-friendly options. Referring to any eco-friendly material used to wrap, store, transport, or shelve products, sustainable packaging types include biodegradable, compostable, recyclable, reusable, and plant-based packaging.

Sustainable packaging offers many benefits, including environmental protection, waste reduction, cost savings, regulatory compliance, brand enhancement, and market opportunities. By adopting sustainable packaging practices, businesses can contribute to a more sustainable future while gaining these advantages.

Below, we’ll explain more about the differences between the types of sustainable packaging, along with the benefits and challenges. We’ll also look at the regulations and standards around this industry and the future of eco-friendly packaging.

New Africa / Shutterstock.com

New Africa / Shutterstock.com

What Is Sustainable Packaging?

Sustainable packaging refers to using materials and design strategies that minimize environmental impact throughout a product’s lifecycle, from production to disposal. It involves using renewable, recyclable, or biodegradable materials, reducing waste, optimizing packaging size and weight, and adopting eco-friendly manufacturing processes. Sustainable packaging aims to balance the need for packaging with the need to protect the environment and conserve resources.

Sustainable packaging matters for several reasons:

Environmental Impact

Traditional packaging usually relies on non-renewable resources and generates significant waste. Sustainable packaging aims to reduce resource consumption, minimize greenhouse gas emissions, and prevent pollution, which helps mitigate climate change and preserve natural resources.

Waste Reduction

Sustainable packaging minimizes waste using recycled or reusable materials and promotes recycling and composting. By reducing packaging waste, we can decrease the burden on landfills and minimize the environmental impact of its disposal.

Consumer Preference

Consumers are increasingly conscious of the environmental impact of their purchasing choices. Sustainable packaging can enhance a brand’s reputation and attract environmentally conscious consumers who prioritize eco-friendly products.

Regulatory Compliance

Governments and regulatory bodies worldwide implement stricter regulations and standards to promote sustainable practices. Adhering to these regulations is crucial for businesses to remain compliant and avoid penalties.

Recent Developments

Recent developments in the sustainable packaging industry include increased use of recycled materials and a growing interest in materials that can biodegrade or be composted, reducing the environmental impact at the end of the product’s life.

Brands are also focusing on optimizing packaging design to reduce material usage while maintaining product protection. This involves using thinner materials, eliminating unnecessary layers, and designing packages that fit products more efficiently, reducing waste and transportation emissions.

faithie / Shutterstock.com

faithie / Shutterstock.com

Types of Sustainable Packaging

  • Biodegradable Packaging
  • Compostable Packaging
  • Recyclable Packaging
  • Reusable Packaging
  • Plant-Based Packaging

Biodegradable Packaging

What Is Biodegradable Packaging?

Biodegradable packaging breaks down naturally and decomposes into simpler, non-toxic substances with the help of microorganisms like bacteria or fungi. These materials undergo a biological process called biodegradation, where they are broken down into elements like carbon dioxide, water, and biomass. Biodegradable packaging is designed to minimize the environmental impact after disposal and reduce the accumulation of packaging waste in landfills.

Types of Biodegradable Materials Used in Packaging

Several types of biodegradable materials are used in packaging, namely bioplastics, paper and cardboard, natural fibers, mushroom packaging, and bio-based films. Bioplastics are derived from renewable sources such as cornstarch, sugarcane, or vegetable oils. Depending on their specific composition, bioplastics can be biodegradable, compostable, or both.

Paper and cardboard are widely used in packaging and are biodegradable materials. They are derived from wood pulp and can decompose naturally. Packaging materials made from natural fibers, such as hemp, bamboo, or jute, can be biodegradable. These fibers are renewable and can break down over time. Films made from bio-based materials, such as polylactic acid (PLA) or cellulose, are biodegradable and can be used for various packaging applications.

Biodegradable Packaging Advantages and Disadvantages

Biodegradable packaging reduces the accumulation of waste and minimizes the impact on ecosystems and natural resources. Biodegradable materials break down into non-toxic substances, reducing the volume of waste in landfills and promoting a circular economy. Many biodegradable materials are derived from renewable resources, decreasing reliance on fossil fuels and non-renewable materials. This packaging is often considered more environmentally friendly and can enhance a brand’s reputation among eco-conscious consumers.

Some disadvantages of biodegradable packaging are that biodegradable materials often require specific conditions, such as a certain temperature, moisture, and microorganisms, to decompose effectively. The biodegradation process may be slow or ineffective if these conditions are unmet.

In addition, these materials may require separate processing facilities for effective decomposition. If not properly sorted and processed, they can contaminate recycling streams. They also can sometimes be more expensive than traditional materials, impacting the overall cost of production and packaging.

Examples of Biodegradable Packaging in the Market

Some examples of this type of sustainable packaging are biodegradable plastic bags, compostable food containers, biodegradable packing peanuts, and coffee cups. The plastic bags are made from biodegradable plastics such as polylactic acid (PLA), which can break down into non-toxic components. Food containers made from biodegradable materials, like sugarcane bagasse or cornstarch, can be composted afterward.

Biodegradable packing peanuts made from starch or other natural materials are used as cushioning material in packaging. Coffee cups made from biodegradable materials like paper or PLA are becoming more popular as alternatives to non-recyclable styrofoam cups. Films made from biodegradable materials, like PLA or cellulose, are used for wrapping and protecting various products.

Compostable Packaging

What Is Compostable Packaging?

Compostable packaging can be placed in a composting environment and broken down into organic matter, leaving behind no toxic residues. Composting is a natural process that involves the decomposition of organic matter by microorganisms under specific conditions of temperature, moisture, and oxygen.

The main difference between compostable and biodegradable is that compostable items need a specific environment to break down, while biodegradable products, though requiring some conditions as mentioned above, generally can break down naturally in different settings.

Types of Compostable Materials Used in Packaging

Some of the types of compostable materials used in packaging include compostable plastics, paper and cardboard, plant-based fibers, and natural biopolymers. Compostable plastics are derived from renewable resources, such as cornstarch or sugarcane, and are designed to break down in composting conditions. They can be used for various packaging applications, including bags, food containers, and utensils.

Packaging made from plant-based fibers, such as bagasse (sugarcane fiber), wheat straw, or bamboo, are compostable. These fibers are often used for food containers, trays, and plates. In addition, natural biopolymers, such as polylactic acid (PLA) or polyhydroxyalkanoates (PHA), are derived from renewable resources and can be composted. They are used for various packaging applications, including films, bottles, and cups.

Compostable Packaging Advantages and Disadvantages

Some advantages of compostable packaging are that it reduces waste and promotes a circular economy. It breaks down into organic matter, enriching the soil and reducing the need for chemical fertilizers. Compostable packaging materials also divert waste from landfills, reducing the burden on waste management systems and minimizing greenhouse gas emissions associated with landfilling. The compost generated from compostable packaging can also enhance soil quality and fertility, promoting sustainable agriculture.

A disadvantage of compostable packaging is that it requires specific conditions, including temperature, moisture, and oxygen levels, to break down effectively. These conditions may not be available in all composting facilities or home composting setups. The availability of composting facilities may also be limited in certain regions, making it challenging to ensure proper composting of the packaging. In addition, compostable packaging must be appropriately separated from other waste streams to avoid contamination, as non-compostable materials can hinder composting.

Examples of Compostable Packaging in the Market

Containers made from compostable materials, such as bagasse or PLA, are widely used in the food service industry. For example, single-serve coffee pods made from compostable materials have become popular as an eco-friendly alternative to non-recyclable options. Compostable bags made from materials like PLA or compostable plastics are used for various purposes, including shopping bags, produce bags, and trash bags.

Recyclable Packaging

What Is Recyclable Packaging?

Recyclable packaging can be collected, sorted, and processed to be used as raw material to produce new products. Recycling involves converting waste materials into reusable resources, reducing the need for virgin materials, and minimizing the environmental impact of extraction and production.

Types of Recycled Materials Used in Packaging

Paper and cardboard packaging can be recycled and used to produce new paper products. These materials are commonly collected and processed through recycling programs. In addition, various types of plastic packaging, such as bottles, containers, and films, can be recycled. Recycling plastic involves sorting and processing plastic waste to create new products or fibers.

Glass packaging, such as bottles and jars, is highly recyclable. Glass can be collected, crushed, melted, and molded into new glass containers or used as an aggregate in construction materials. Metal packaging, including aluminum cans and steel containers, is recyclable. Metals are separated, melted, and transformed into new metal products.

Recycling Advantages and Disadvantages

An advantage of this eco-friendly packaging is that recycling reduces the demand for virgin resources, conserving energy, water, and raw materials. It helps preserve natural resources and reduces the environmental impact of resource extraction. In addition, reusing waste diverts materials from landfills and promotes a circular economy by keeping materials in use for longer.

The recycling industry also creates job opportunities for collecting, processing, and manufacturing recycled plastic and other materials.

Recycling does have its disadvantages. The waste must be properly sorted and free from contaminants to ensure effective recycling. Contamination, such as the mixing of different plastics or food residue on paper and cardboard, can hinder recycling.

Additionally, adequate recycling infrastructure, including collection systems and recycling facilities, may not be universally available. Limited access to recycling programs can also restrict the potential to recycle.

Examples of Recycled Packaging in the Market

Polyethylene terephthalate (PET) bottles commonly used for beverages are highly recyclable. They can be collected, sorted, and processed into new plastic bottles or used in applications such as clothing fibers, carpeting, or other eco-friendly packaging.

Cardboard boxes can also be collected and recycled into new cardboard products.

Aluminum cans used for beverages or food packaging are recyclable. Recycling aluminum involves melting it to create new cans or other products.

Plant-Based Packaging

What Is Plant-Based Packaging?

Plant-based packaging refers to materials derived from renewable plant sources, such as crops, trees, or other biomass. These materials are often chosen as alternatives to traditional packaging derived from fossil fuels or non-renewable resources. Plant-based packaging offers several benefits, including reduced environmental impact, resource conservation, and potential biodegradability or compostability.

Plant-based packaging is used in various industries, including food and beverage, personal care, and e-commerce. It can be used for primary packaging (direct contact with the product) as well as secondary and tertiary packaging.

Examples of Plant-Based Materials

PLA is a bioplastic derived from renewable resources such as cornstarch or sugarcane, commonly used for applications like cups, trays, and food packaging. Bagasse is a fibrous byproduct obtained from sugarcane processing. It makes food packaging products such as plates, bowls, and takeout containers. Wood pulp, such as paper and cardboard, is also plant-based and widely used in various packaging applications

Plant-Based Packaging Advantages and Disadvantages

One benefit of plant-based packaging is that it’s derived from renewable resources, such as crops or fast-growing plants, which can be replenished through cultivation. This reduces dependence on finite resources and contributes to sustainability. Plant-based materials also often have a lower carbon footprint than fossil fuel-based materials. As a result, they can help mitigate climate change by reducing greenhouse gas emissions during production and disposal.

However, it has limitations, as plant-based packaging may have different performance characteristics than traditional materials. For example, some plant-based materials may have lower barrier properties, impacting shelf life or product protection.

Additionally, the production of plant-based packaging materials relies on agricultural practices and land use. Culturing crops as packaging material can have environmental impacts, such as water usage, deforestation, or pesticide use.

Reusable Packaging

What Is Reusable Packaging?

Reusable packaging is a packaging material or container that can be used multiple times before being recycled or disposed of. Unlike single-use packaging, this packaging is designed for durability, repeated use, and reduced waste generation.

Reusable packaging is used in various industries, including retail, food and beverage, e-commerce, and logistics. It can be used for multiple products, including groceries, personal care items, and durable goods.

Examples of Reusable Packaging

Reusable shopping bags made from durable materials like canvas, nylon, or recycled fabrics are commonly used to replace single-use plastic bags. Reusable food containers made of glass, stainless steel, or durable plastics can also be used to store and transport food, reducing the need for disposable containers. Reusable crates, pallets, and containers used for shipping and logistics can be returned and reused, reducing the need for disposable packaging.

Reusable Packaging Benefits and Disadvantages

Reusable packaging offers several benefits, including waste reduction, resource conservation, and lower environmental impact compared to single-use alternatives.

This eco-friendly packaging significantly reduces the amount of waste generated since it can be used multiple times before being discarded, helping divert waste from landfills and reducing the need for new packaging material. In addition, by reusing packaging, the demand for virgin resources is reduced, conserving energy, water, and raw materials.

Lastly, while reusable packaging may have a higher upfront cost, it can lead to cost savings in the long run. Businesses can reduce packaging costs by investing in durable solutions that can be used repeatedly, eliminating the need for frequent repurchasing of single-use packaging.

However, implementing reusable systems requires appropriate infrastructure and logistics, such as collection, cleaning, and distribution networks, which means additional costs and operational considerations exist.

Sustainable Packaging Design

The principles of sustainable packaging design are minimizing the amount of material used, choosing materials that have lower environmental impacts, increasing efficiency, and minimizing hazardous materials.

Designers creating sustainable packaging solutions look for lightweight options that are the right size and optimize the product-to-package ratio. Packaging is designed for efficient use of space, enabling more products to be transported or stored in a given volume, reducing transportation emissions, and optimizing logistics.

Packaging designers choose renewable, recyclable, or biodegradable materials and prioritize materials with a lower carbon footprint. Environmentally friendly packaging also minimizes using hazardous substances in the materials to protect human health and the environment.

Innovations in sustainable packaging design include the development of bioplastics, such as PLA, PHA, or bio-based polyethylene, which offers alternatives to conventional plastics derived from fossil fuels. Edible packaging materials, typically made from natural ingredients, provide a sustainable option for certain food and beverage products. They eliminate the need for packaging disposal and reduce waste.

Another innovation is mushroom-based packaging, made from mycelium (the root structure of mushrooms), which offers a biodegradable and compostable alternative to traditional foam packaging. It is being used in various industries, including electronics and cosmetics.

In addition, plantable packaging incorporates seeds into the packaging material, allowing consumers to plant it after use. The packaging biodegrades, providing nutrients for the seeds to grow into plants.

Sustainable Packaging in Supply Chain and Logistics

Sustainability plays a crucial role in the supply chain and logistics industry as it reduces environmental impact, optimizes resource utilization, and improves overall sustainability.

In the supply chain, procurement teams can prioritize sourcing green packaging materials and collaborate with suppliers who provide environmentally friendly options. This includes considering the life cycle analysis, recyclability, and overall sustainability of packaging materials. Collaborative efforts between packaging designers and supply chain professionals can result in packaging that maximizes space utilization, minimizes waste, and uses sustainable materials.

Sustainable packaging influences transportation logistics by optimizing load sizes, reducing packaging weight, and using materials that minimize fuel consumption. Efficient, eco-friendly packaging design can reduce transportation costs, emissions, and carbon footprint.

There are, of course, challenges in implementing sustainable packaging in the supply chain. For example, sustainable packaging or design changes may initially cost more than traditional options. Overcoming cost barriers requires evaluating the long-term benefits, exploring cost-saving opportunities in other areas of the supply chain, and considering partnerships or collaborations to achieve economies of scale.

In addition, the availability and compatibility of recycling facilities, reverse logistics networks, and collection systems can present challenges in implementing sustainable packaging solutions.

The best practices for sustainable packaging in logistics look at the material section, space optimization, and collaboration with suppliers. Choosing packaging materials that are renewable, recyclable, or made from recycled content is crucial.

Another best practice is engaging suppliers in discussions about sustainable packaging and working together to identify improvement opportunities, as well as providing education and training to employees and supply chain partners about sustainable packaging practices. This ensures a shared understanding of the importance of sustainability, promotes adherence to best practices, and encourages continuous improvement.

Benefits of Sustainable Packaging

Sustainable packaging provides numerous benefits, including cost savings, reduced environmental impact, reduced packaging waste, and consumer appeal. By adopting eco-friendly packaging practices, businesses can achieve a more sustainable and resilient supply chain while meeting the expectations of environmentally conscious consumers.

Lightweight packaging can reduce transportation costs, as it requires less fuel for shipping. Moreover, sustainable packaging can minimize waste management expenses, such as disposal fees or recycling costs. It helps minimize the environmental impact of the supply chain and product life cycle. Packaging sustainability reduces greenhouse gas emissions and mitigates climate change by using materials with lower carbon footprints, optimizing packaging, and reducing energy consumption during production and transportation.

Eco-friendly packaging minimizes plastic and waste generation by adopting source reduction, recyclability, or reuse. This promotes a more circular economy. It also contributes to conserving resources and reducing the need for raw material extraction.

Consumers are now increasingly conscious of environmental issues and are more likely to favor products packaged sustainably. Green packaging can enhance brand reputation, attract environmentally conscious consumers, and increase customer loyalty and satisfaction.

Challenges of Sustainable Packaging

Challenges associated with sustainable packaging include material availability and cost, regulations and standards, and supply chain integration. Sustainable alternatives may have limited availability or higher costs than conventional packaging materials. This can be due to limited production capacity, higher production costs, or lower economies of scale.

In addition, different regions have varying regulations and standards governing packaging materials, recyclability, compostability, and environmental impact. As a result, businesses must navigate these requirements, ensuring their packaging meets the necessary criteria while considering potential changes or regulation updates.

Integrating sustainable packaging into the supply chain can present challenges. It requires collaboration and coordination with suppliers, manufacturers, distributors, retailers, and other stakeholders. Ensuring consistency in sustainable practices across the supply chain, from sourcing materials to end-of-life disposal or recycling, can be complex. Companies must work closely with their supply chain partners to align goals, share information, and overcome barriers to implementation.

Regulations and Standards for Sustainable Packaging

Violating packaging legislation can leave businesses with fines or citations. In addition, violating retailer packaging requirements can lead to penalties or result in retailers deciding not to continue selling a company’s products.

For example, some states have banned single-use plastic retail bags. Bans are often approved at the city or state level instead of nationally in the United States. It’s important to check local regulations. However, as a start, the most commonly banned packaging includes polystyrene, PVC (polyvinyl chloride), single-use plastic bags, and other single-use plastic packaging.

EPR is the "extended producer responsibility” legislation that makes manufacturers responsible for increasing product life cycles. The goal of EPR legislation is to decrease the negative impact of a product and its packaging on the environment.

Places like Canada and the European Union have already enacted EPR regulations, but they are now being introduced in the United States. California, Colorado, Maine, and Oregon have all passed EPR regulations. Other states are in the process of introducing them, a trend that will most likely continue.

Future of Sustainable Packaging

The future of sustainable packaging looks promising and is influenced by various factors, such as technological advancements, collaborative efforts in the industry, and consumer demand and behavior. Continued research and development in materials science, packaging design, and manufacturing processes will lead to the emergence of more innovative new packaging.

Collaboration among stakeholders in the packaging industry is crucial for driving sustainable packaging practices forward. Companies, industry associations, governments, and NGOs are increasingly working together to share knowledge, resources, and best practices.

The increasing awareness and concern for environmental issues among consumers are driving a shift towards sustainable consumption. Consumers seek products with minimal packaging, recyclable materials, and environmentally friendly alternatives. This demand encourages businesses to adopt sustainable packaging practices to meet consumer expectations and gain a competitive edge.

As we face the growing threat of climate change, sustainable packaging is essential for a greener future. Packaging innovations will likely continue to focus on sustainability as scientists work to develop more products like packaging made out of plants and edible casing, create economical options, and make it easier to recycle and reuse products. Flexible packaging options offer both businesses and consumers a brighter future.

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