Tripp Lite Showcases New Datacentre Cooling Solution and Enterprise-Grade UPS Systems During 'COMEX 2010' in Oman

Manufacturer participates along with local partner Alkhalili United Enterprises LLC

Tripp Lite, a world leading manufacturer of power protection and connectivity equipment, is showcasing its latest cooling solution for datacentre applications and its enterprise-grade Uninterruptible Power Supply (UPS) systems at 'COMEX 2010,' one of the largest IT, telecom and consumer electronics extravaganzas in the region, which opened today (April 29, 2010). The company is participating alongside its local partner, Alkhalili United Enterprises at the event, which will run until April 30, 2010 at the Oman International Exhibition Centre in Muscat.

Designed to maintain optimal rack temperature, Tripp Lite's 'SmartRack' range of active and passive cooling solutions is drawing significant attention at the event, as IT managers and systems administrators across the region continue to face new cooling challenges. The rising focus of regional organizations on cost efficiency is also driving visitors' interest towards Tripp Lite's enterprise-grade 10 kVA and 6 kVA UPS systems, which are optimized for high-power and high-density computing applications amidst concerns on rack space limitations, energy costs, and uptime. In addition, the company is also showcasing its inverters and entry-level UPS systems at the event.

"The Oman IT sector is a high-potential market, which poses significant potential for our aims to further expand in the region," said Vipin Sharma, Vice President Sales - EEMEA, Tripp Lite. "We recognize the importance of establishing a significant presence in industry-specific events such as 'COMEX', as they facilitate true interaction between manufacturers like us and serious customers who are looking for specific IT solutions to boost their businesses' efficiency. Our experience so far has been great as many customers have shown real interest in the products we are showcasing here, and we are expecting to forge a number of strategic partnerships before the end of this event."

Dubbed as the perfect avenue to explore the latest innovations and developments in IT, 'COMEX 2010' helps participants develop collaboration and partnerships with the government and businesses, top industry players, researchers, entrepreneurs and potential investors. Visitors and delegates also leverage the event to explore new innovative solutions and opportunities to boost their business, marketing and industry development. As 'COMEX' marks its 20th year, the inaugural 'COMEX Conference 2010' will be held alongside the expo.

About Tripp Lite:

Tripp Lite was the first company to manufacture a UPS system specifically designed for desktop PCs by integrating their proven inverter technology with a battery charger and transfer switch. With over 16 million Isobars and more than 4 million UPS systems sold around the world, Tripp Lite remains the leading manufacturer of power protection supplies, including UPS systems, surge suppressors, notebook accessories, line conditioners, cabling and connectivity products and network management accessories. In 1999, Tripp Lite became the exclusive licensee for IBM-brand UPS systems. Tripp Lite quality products provide increased reliability and protection to PC workstations, network file servers, telephone systems, point-of-sale terminals, audio/video systems and laboratory equipment. Tripp Lite recently received ISO 9001 certification for the highest standard of design, manufacturing, distribution, marketing and service excellence. Eighty-five years after it began, the Tripp Lite marketing effort now spans the globe with shipments to more than eighty different countries worldwide.

For more information, please contact:

CommuniGate Middle East

PO Box 66861, Dubai, UAE

Tel: +971 4 3988134

Fax: +971 4 3988137



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