SYSPRO'S Benadretti Named 2011 Channel Chief by Everything Channel's CRN

Benadretti Repeats 2010 Honor for Continued Enhancement of Channel Benefits

COSTA MESA. Calif. - April 1, 2011 - SYSPRO, a global, independent developer of enterprise resource planning (ERP) software, has today announced that Joey Benadretti, president, SYSPRO USA, has been named a 2011 Channel Chief by the Everything Channel's CRN publication. This is the second year in succession Benadretti has been recognized for creating a highly effective channel program.

For the ninth consecutive year Everything Channel editorial selected the Channel Chiefs based on policy and program innovations they made during the past year, the amount of revenue the company generates through partners, their willingness to speak out publicly on behalf of the channel and the number of years they have dedicated to channel activities.

Benadretti was cited for his ongoing commitment to the SYSPRO channel and for continually enhancing the award winning SYSPRO Reseller Program, adding numerous benefits for the channel, including expanded company/VAR communications, a greater number of educational sessions, enhanced marketing support and more resources to obtain qualified leads. In 2010 Benadretti spearhead the creation of the SYSPRO "Seven Pillars" -- a strategy to guide VARs in business conduct, planning and growth and achievements.

"SYSPRO sells its Enterprise Resource Planning solution primarily through a reseller channel, and we are continually seeking ways to enhance our reseller program to sustain it as the industry standard," said Benadretti, noting that SYSPRO strategic business partners accelerate their success by combining their expertise with that of SYSPRO.

SYSPRO's single product offering -- a best-of-breed, fully integrated supply chain solution -- enables SYSPRO resellers to build successful, viable reseller businesses with an industry leading product for SMB manufacturers and distributors.

SYSPRO resellers have access to sales and technical support, ongoing education, marketing assistance, knowledge driven conferences, sales leads and the award-winning SYSPRO Implementation Methodology, including the recently established SYSPRO FastTrack Implementation, which speeds customers' return on their investments in SYSPRO ERP software.

About Everything Channel

Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company. Through its "Complete Technology Channel Solution," Everything Channel offers the right business tools to accelerate technology sales. From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database. Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results. For more information:,


SYSPRO is one of the longest standing and largest independent, international developers and vendors of enterprise business solutions. SYSPRO has a proven track record of managed, sustainable growth and is operational in over 60 countries, across six continents with over 1,500 channel and support partners. By deploying the latest technology, backed by a truly dedicated and professional team, SYSPRO provides world-class software solutions backed by world-class service for more than 14,500 licensed companies across a broad spectrum of industries.

For additional information on SYSPRO, call Stanley Goodrich at 714/437-1000 or visit

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