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Storage Strategies NOW Relies on KineticD for Continuous Protection of Valuable Files

Storage Experts Depend on the Reliability of KineticCloud Backup to Secure its Documents

TORONTO- KineticD(TM), known for its cloud backup and data recovery services designed for small and mid-sized businesses (SMBs), today announced that Storage Strategies NOW, an industry analyst firm offering written publications and analysis for IT users, business and technology leaders, relies on KineticCloud(TM) Backup to provide its staff with versioning restore and Continuous Data Protection assuring files are continuously and automatically protected and backed up to the cloud.

Founding analyst Deni Connor, located in Texas, and senior analyst and business development consultant Jim Bagley, based in North Carolina, had been collaborating on a 200-page report for several months. Coincidentally, the Friday before it was due to be released, both of their computers suffered hard drive failures within hours of one another. Both were working on their laptops when the crash occurred, leaving them speechless and frantic at the thought of delaying delivery of their report. It didn't take long before they remembered they were using KineticCloud Backup.

Jim rushed out to purchase a new laptop, downloaded the KineticCloud client and began to instantly restore his system. Within a couple of hours, he was able to restore his copy of the report. Deni waited to have the disk drive replaced and then used KineticCloud Backup to restore parts of her system. She restored applications from a locally-attached NAS device and the report and copies of her Exchange .PST file from KinecticCloud Backup.

"The thing I value the most about KineticCloud Backup is that it is totally transparent," said Deni Connor. "When I travel I don't worry because I know that all my latest changes are synchronized and the weekly email notifications from KineticD tell me whether my machine has been backed up, providing me with ongoing peace of mind that my files are safe and I don't need to think about it."

Jim was using a third-party restoration software that proved to be corrupted when he began his restore process from a local drive. After a moment of concern, he logged into his KineticD account and within minutes was able to begin restoring his own drive from the cloud.

"Nobody wants their computer to crash, especially when working with time-sensitive documents," said Jim Bagley. "After experiencing how easy it was to recover my files from KineticD, I would never use anyone else!"

Today, Deni, Jim and the entire Storage Strategies NOW team, rely on KineticD to backup all their corporate assets. They are a testament to the importance of regular, ongoing backup to the cloud, and a great example how KineticCloud Backup can save valuable time and resources.

"Hard drive failure is an ongoing issue for any business, especially when your company assets include written reports that take months to produce," said Jamie Brenzel, CEO, KineticD. "Failure to backup company data can be devastating. Experiences like this highlight the fact that continuous and automatic data backup with versioning on a file level ultimately makes or breaks a business. We are pleased to have Search Strategies NOW, true experts in storage, using our product to protect their valuable assets."

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About KineticD

KineticD(TM), an early pioneer of cloud backup technology, has set a new industry standard by providing small and mid-sized businesses (SMBs) with the same level of security and protection that is available to large enterprises. KineticD's patented KineticCloud(TM) Backup technology, known for its scalability, advanced data reduction capabilities and ease-of-use, has won prestigious industry awards and has been featured in many key industry publications. Founded in 2002, KineticD technologies and solutions are currently used daily by over 60,000 customers, 1,000 resellers, 100 MSPs and private label partners for online backup and recovery, archiving, disaster readiness, secure file sharing and remote access. For a free trial or to request more information, visit

About Storage Strategies NOW

Storage Strategies NOW (SSG-NOW) is an industry analyst firm that offers written publications and analysis for IT users, business and technology leaders.


CONTACT: Kim Dearborn, Nadel Phelan, Inc., +1-831-440-2407,

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