Social Networking for the Gases and Welding Industry


Why social networking in business means more than ever before.

Dewitt, NY - As a part of its continued effort to provide professionals in the gases and welding industries with the most relevant and updated information regarding social media and its many applications for business, Welding & Gases Today Online and its "On The Edge" section features an article that explains why it is more important than ever for industry executives to get involved. The article is called "Networking For A New Marketplace" and it lays out the reasons why gases and welding distributors can't afford to skip out on social networking.

According to the article, the social networking explosion is no longer a new phenomenon. Facebook and Twitter are seven and five years old respectively, and neither is showing signs of anything but growth. Facebook is home to more than 500 million active users, 50 percent of whom log in on any given day. They're not just observing either; the average Facebook user creates 90 pieces of content each month. Twitter's user stats are almost as impressive with 145 million registered users. How about LinkedIn? The business networking site boasts an impressive 80 million registered professionals.

The article reminds users that it's not just your kids using these sites either. Every single member of the Fortune 500 has an executive presence on LinkedIn. In fact, according to the American Express OPEN Small Business Monitor, 40 percent of small business owners use some form of social networking in their marketing efforts. That number is impressive enough in a vacuum. However, when you consider the fact that 12 months ago that number was 10 percent, it speaks volumes about the direction in which the world is moving.

Want to know even more about social networking and why you should get involved? Head over to www.weldingandgasestoday.org and check out the "On The Edge" section of Welding & Gases Today Online.

For more information, contact Dan Vest, editor of Welding And Gases Today at dan@datakey.org or 315-445-2347.

About GAWDA

Founded in 1945, the Gases and Welding Distributors Association (GAWDA) is the premier source for manufacturing knowledge, education and networking. Through its member journals (www.weldingandgasestoday.org), e-magazines, newsletters and industry wiki (www.gawdawiki.org), GAWDA connects suppliers of gases and manufacturers of related equipment as well as manufacturers of welding equipment and distribution leaders, for the purpose of safely delivering optimal solutions to the users of those products. GAWDA publications are the industry's voice for all matters related to the latest technology and the most up-to-date processes spanning welding equipment and products and services related to industrial, medical, specialty and cryogenic gases. A 501(c)3 organization, GAWDA members are located throughout North America.

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