Rockwell Automation to Speak at 2011 USA Energy, Utility & Environment Conference


Company also to showcase its energy optimization and emissions monitoring software in exhibit hall

When: 2011 USA Energy, Utility & Environment Conference
Monday, Jan. 31, from 4 - 7 p.m.
Tuesday, Feb. 1, from 9 a.m. - 7 p.m.
Wednesday, Feb. 2, from 9 a.m. - 1 p.m.

Where: Booth 714
Phoenix Convention Center
Phoenix, Ariz.

What: Rockwell Automation will share how manufacturers can manage emissions requirements and meet energy demands at the lowest cost of operation during two sessions at the 2011 USA Energy, Utility & Environment Conference. The presentations are part of larger session tracks designed for environmental business leaders, energy executives, NGO's and government policymakers to collaborate on the various issues facing energy generation, the future of utility and its impact on the environment.

Sustainable Compliance Monitoring with Reduced Operating Costs and Greater Accuracy - A Case Study for Software CEMS on Gas Turbines
Session: Sustainability Reporting (I4)
Tuesday, Feb. 1, at 10 a.m.

Manufacturers are required to meet the continuous emissions monitoring requirements of local, state, national, and global regulations and emissions trading programs. These requirements include periodic accuracy verification as well as near 100 percent monitoring of uptime. Additionally, as regulations become more stringent, many industries and processes that were once exempt are now required to account for their impact on the environment. One well-proven and highly accurate method of providing source emissions monitoring with continuous parameter validation is software continuous emissions monitoring (CEM). Richard Hovan, manager of Rockwell Software Environmental Solutions at Rockwell Automation, will address these issues and present how a peaking plant in Arkansas with seven gas turbines was able to save considerably by replacing an existing, aging hardware CEM system with the Rockwell Software CEM solution.

Intelligence Asset Scheduling Based on Economic Energy Optimization
Session: Demand Management, Smart Grid & Cybersecurity (J8)
Wednesday, Feb. 2, at 10 a.m.

Current market fluctuations are turning energy operations planning and execution into a guessing game. Energy cooperatives seeking to maximize profitability face the challenge of ensuring the most effective equipment alignment to meet energy demands at the lowest possible cost of operation. The myriad of choices -- from fuel type and equipment availability, to operating sequence schedules and daily emission outputs -- add to the complexity, which forces operations to act on instinct and risk profitability. Angel Sustaeta, manager of Rockwell Software Predictive Intelligence Solutions at Rockwell Automation, will address these challenges and provide an overview of the Rockwell Software Economic Energy Optimization solution. The Economic Energy Optimization solution is part of the Rockwell Automation Industrial GreenPrint methodology, a four stage approach to industrial energy management that helps manufacturers transform their practices and production to enable supply chain optimization and boost profitability. As part of this framework, the Economic Energy Optimization solution provides a parametric hybrid modeling approach that dynamically determines the most optimum asset configuration of an energy system by balancing system capabilities and real-time operating costs to meet demand.

For more information, or to interview the presenters, please contact:Mike Orona,mlorona@ra.rockwell.com,512.438.1538or
Dani Litt,dlitt@psbpr.com,612.455.1726

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