Ravenox Chosen To Share Its Brand Story With Millions On QVC, HSN, And ZULILY

Ravenox Joins Qurate Retail Group’s Small Business Spotlight, a Partnership with the NRF Foundation to Help Small Businesses Weather COVID-19

Burlington, NC, May 11, 2020 - Ravenox has been selected for Qurate Retail Group’s Small Business Spotlight, a partnership with the NRF Foundation to help 20 small businesses navigate the unprecedented turmoil created by the pandemic.

Qurate Retail Group, a multiplatform retailer that includes QVC, HSN, Zulily, and several other brands, is using its production resources, television broadcasts, and digital platforms to help Ravenox share its story with millions of consumers nationwide. Ravenox’s story began appearing on QVC’s and HSN’s websites and social pages on May 11 and the company will be highlighted on air on QVC and HSN on May 20, 2020 at 12:00 p.m. and 9:00 p.m. on QVC, and 1:55 p.m. and 10:55 p.m. on HSN.

Zulily is promoting the campaign on its website, email, and social, and Ravenox can also tap Qurate Retail Group team members for advice on solving a business issue related to COVID-19 through a virtual mentoring initiative.

“Ravenox is honored to be selected for this initiative alongside other U.S. small businesses that may be affected by the COVID-19 pandemic,” said Sean Brownlee, CEO of Ravenox.

Ravenox is an American rope and cordage manufacturer that serves a wide variety of industries. The direct to consumer retailer specializes in organic, recycled and upcycled materials for use in twisting and braiding ropes. Founded by an active U.S. Marine, Ravenox has helped businesses succeed and has set a standard in rope manufacturing.

Qurate Retail Group has a long tradition of helping small business owners and entrepreneurs launch and grow their brands through the incredible power of storytelling and shopping discovery. QVC, HSN, and Zulily provide compelling platforms, with unmatched reach, that enable small businesses to speak directly to millions of consumers in their homes.

“We have a special relationship with the small business community, which generates so much of the innovation that drives our economy and has played a special role in the growth of our business,” said Mike George, President and CEO, Qurate Retail, Inc. “Ordinarily, the companies in our Small Business Spotlight would not be on QVC, HSN, or Zulily, because they are not part of our vendor family. Our aim with this initiative is to help rally the public around these vital businesses, so they can come through this crisis and continue to anchor their local communities for many years to come.”

The Small Business Spotlight runs from May 11 through June 6 and is part of Qurate Retail Group’s $29 million COVID-19 global relief efforts.

“From national relief efforts to local giving, the retail industry has stepped up in extraordinary ways to serve communities large and small throughout the health crisis,” said NRF President and CEO Matthew

Shay. “The Small Business Spotlight lends support to local, small businesses that are the lifeblood of our national economy. We’re honored to work with Qurate Retail Group to share their world-class expertise and multiple platforms with these small business owners during such a critical time.”

For additional information on Ravenox, contact Sean Brownlee or visit www.ravenox.com. To learn more about Qurate Retail Group’s Small Business Spotlight, visit QVC.com and HSN.com.

About Ravenox

Ravenox is a rope, cord and hardware manufacturer direct to consumer retailer specializing in organic, recycled and upcycled materials for use in twisting and braiding ropes. Proud to be one of 27 manufacturers recognized by the American Cordage Institute, Ravenox helps set the standard in rope manufacturing. Made in the USA, Ravenox provides industrial ropes for offshore working and lifting lines, tug and salvage lines, ship and barge mooring lines; cotton ropes for macramé projects, weddings and events, pet products, cooking and gardening; and utility ropes for climbing, backpacking, emergency supplies (PPE), boating and outdoors. Founded by Sean Brownlee, an actively serving U.S. Marine with over 22 years of service, Ravenox is recognized as an industry leader. Amazon named Ravenox as one of the six best small businesses of 2019, the National Retail Federation’s America’s Champion Award Finalist in 2018 and Silicon Valley Business Journal’s Largest Veteran-Owned Business in 2017. Ravenox is headquartered in Burlington, NC. To learn more visit www.ravenox.com.

About Qurate Retail Group

Qurate Retail GroupSM comprises eight leading retail brands – QVC®, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill®, Grandin Road®, and RyllaceTM – all dedicated to providing a Third Way to Shop®, beyond transactional ecommerce or traditional brick-and-mortar stores. Globally, Qurate Retail Group is #1 in video commerce, reaching approximately 380 million homes worldwide via 15 television networks and multiple ecommerce sites, social pages, mobile apps, print catalogs, and in-store destinations. Qurate Retail Group is among the top 10 ecommerce retailers in North America (according to Internet Retailer) and is a leader in mobile commerce and social commerce. Qurate Retail Group combines the best of retail, media, and social to curate products, experiences, conversations, and communities for millions of highly discerning shoppers – bringing joy, inspiration, and humanity to shopping. Qurate Retail Group also curates large audiences, across multiple platforms, for thousands of brand vendors. Headquartered in West Chester, PA, Qurate Retail Group has 25,000 team members in the U.S., the U.K., Germany, Japan, Italy, Poland, and China. For more information, visit www.qurateretailgroup.com, follow @QurateRetailGrp on Facebook, Instagram or Twitter, or follow Qurate Retail Group on YouTube or LinkedIn.

Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB) includes the Qurate Retail Group portfolio of brands as well as other minority interests and green energy investments.

About NRF Foundation

The NRF Foundation builds the bridge between a growing industry with hundreds of thousands of open positions and job seekers around the country. Through education, training, scholarships and experiences for job seekers of all ages and backgrounds, we help more people take their first steps toward promising careers. The NRF Foundation is the educational arm of the National Retail Federation and is funded in part by generous donations from retail industry supporters. www.NRFFoundation.org

More from Fluid & Gas Flow Equipment

All Topics