Pinnacle Systems Selects Mobilygen for Pinnacle Video Transfer


Mobilygen Codec Enables Highest Video Quality and Compatibility with iPod, PSP, and USB 2.0 Devices without using a PC

LAS VEGAS, CES, Hilton Suite 28132, Jan. 4 -- Mobilygen Inc., a leading provider of low-power H.264 video compression and decompression semiconductor solutions, announced today that Pinnacle Systems, Inc., a leader in video editing and media adapters, has selected Mobilygen's MG1264 H.264 SD codec chip for the Pinnacle(TM) Video Transfer product that is set to debut at the 2008 Consumer Electronics Show in Las Vegas. The Pinnacle Video Transfer device records analog video onto any USB 2.0 storage device without using a PC. At the touch of a button, users with little or no technical expertise can immediately begin recording from a TV, DVD player, PVR, camcorder or set-top box directly to their iPod® Video, PSP, USB flash drive or USB hard drive.

Offering anytime, anywhere entertainment convenience, Pinnacle Video Transfer is ideal for people who want to enjoy their personal collection of TV shows and videos on their Apple iPod Video or a Sony PSP. With PC-less recording, the compact device will also appeal to people who want a simple way to offload footage from their camera to a portable USB device when away from home. For consumers with personal videos on VHS, Hi8 or VHS-C tape, Pinnacle Video Transfer can be used to make a digital copy onto a USB 2.0 hard drive for safe keeping -- without having to deal with complicated PC-based software. Pinnacle Video Transfer was announced January 3rd with an MSRP of $129.99.

"We chose Mobilygen's MG1264 for Pinnacle Video Transfer because of its high-quality H.264 full D1 video encoding enabling over twice the storage capacity of MPEG2 solutions," said Jan Piros, Pinnacle Systems director of product management, video editing. "The ease of integrating the MG1264 codec solution allowed us to deliver a great product to our customers quickly."

"Computer-free video sharing and storing is a great convenience, for many consumers," says Christopher Peters, Mobilygen vice president of sales and business development. "We're pleased the MG1264 is part of this exciting new product. The MG1264 provides superior hardware-based H.264/AVC encoding and offers the highest video quality at very attractive prices."

Mobilygen's MG1264 Codec is based on the patented en-ViE (Enabling Video Everywhere) architecture, which offers outstanding video quality while minimizing power consumption. The MG1264 is capable of encoding and decoding full resolution H.264 video simultaneously with 2-channel AAC audio while requiring only 185mW of total chip power.

About Mobilygen

Mobilygen is a leading developer of low-power H.264 video compression semiconductor solutions. Based in Santa Clara, California, Mobilygen is a privately held fabless semiconductor company backed by Kleiner Perkins Caufield & Byers, Redpoint Ventures, Lehman Brothers, Integral Capital Partners, and Cardinal Venture Capital. For more information, see www.mobilygen.com.

About Pinnacle Systems, Inc.

Pinnacle Systems, Inc., a wholly-owned subsidiary of Avid Technology, Inc., is an industry leader in providing a complete set of home video editing and TV viewing tools for the consumer market. The company's product lines including Pinnacle PCTV(TM), Dazzle®, Pinnacle ShowCenter®, and its flagship Pinnacle Studio® line, cover the needs and requirements of any level of video storytellers or consumers who simply want to enjoy TV from their computer. For more information about the company's award-winning products and services, please visit www.pinnaclesys.com.

About Avid

Avid Technology, Inc., is a worldwide leader in tools for film, video, audio, 3D animation, gaming and broadcast professionals -- as well as for home audio and video enthusiasts. Avid professional and consumer brands include Avid, Digidesign, M-Audio, Pinnacle Systems, Sibelius, Softimage and Sundance Digital. The vast majority of primetime television shows, feature films, commercials and chart-topping music hits are made using one or more Avid products. Whether used by seasoned professionals or beginning students, Avid's products and services enable customers to work more efficiently, productively and creatively. For more information about the company's award-winning products and services, visit www.avid.com.

Source: Mobilygen

CONTACT:
Agency Contacts: Ruth Doering,
+1-949-376-3126, or cell,
+1-949-510-6415, ruth@sentiremarketing.com, for Mobilygen

Web site: www.mobilygen.com/
http://www.cesweb.org/
http://www.pinnaclesys.com/
http://www.avid.com/

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