PACK EXPO Las Vegas to offer bakery, snack supplier resources.

Press Release Summary:



To be held from September 26-28, PACK EXPO Las Vegas 2011 will debut its Baking and Snack Break Lounge. This location, serving as meeting place for baking and snack industry, will offer specialized opportunities for baking and snack professionals to connect with suppliers and partners. Lounge will feature Ask the Expert resource center, and micro-site under development will include connected community with focus on baking and snack trends, news, and other relevant industry information.



Original Press Release:



New Resources for Bakery and Snack Suppliers Added to PACK EXPO Las Vegas 2011



PACK EXPO Partners with the Snack Food Association to Launch Industry-Specific Lounge

Reston, Va. - In keeping with its customer-centric approach at PACK EXPO Las Vegas 2011 (September 26-28; Las Vegas Convention Center), PMMI announces The Baking and Snack Break lounge, the newest feature to debut at this fall's show. The industry-specific lounge, developed by PACK EXPO, will be the meeting place for the baking and snack industry at North America's largest packaging and processing event. This location will offer specialized opportunities for baking and snack professionals to connect with suppliers and partners, for even faster access to the solutions they seek.

The leading trade association for the snack industry, the Snack Food Association (SFA) will endorse The Baking and Snack Break lounge, and Kliklok-Woodman will be its first corporate sponsor.

The lounge will house an "Ask the Expert" resource center staffed by SFA, where attendees can expect to receive guidance from experts in the baking and snack industry on specific packaging- and processing-related challenges. In addition, a micro-site is being created which will include a connected community. This site will focus on baking and snack trends, news and other relevant industry information, making it faster and easier for attendees to schedule appointments, coordinate purchases and build relationships. The micro-site will feature live blogging from experts on the show floor, and will remain active after the show ends, so that manufacturers can remain in touch with exhibitors year round. A special reception hosted by PACK EXPO and SFA will also be held in The Baking and Snack Break lounge on Monday afternoon, September 26, 2011, to offer an additional opportunity for attendees to network with industry peers during the show.

"The Baking and Snack Break will give industry attendees an exclusive area to discuss their unique needs in packaging and processing with industry experts and peers," says PMMI President & CEO Charles D. Yuska. "The new industry-specific area is ideal for attendees who are looking to find solutions at PACK EXPO quickly and efficiently. The endorsement by the SFA and the corporate sponsorship from Kliklok-Woodman shows great support from the industry."

"We are proud to endorse and support PACK EXPO and the baking and snack industry," says James A. McCarthy, President & CEO, SFA. "We think this lounge and the customer-centric approach by PACK EXPO Las Vegas is a great opportunity for the industry to come together. We look forward to working in partnership with PMMI to help advance the interest of the industry."

The Baking and Snack Break joins The Rx Lounge, an industry specific lounge for pharmaceutical professionals, and The Candy Bar, an industry-dedicated lounge for the confectionery industry and endorsed by the National Confectioners Association (NCA). PACK EXPO Las Vegas 2011 will again include The Processing Zone, Reusable Packaging Association's Reusable Packaging Pavilion, The Brand Zone and the Confectionery Pavilion.

For more information about PACK EXPO Las Vegas 2011 or to register, visit www.packexpo.com or contact PMMI's Show Department at 703.243.8555 or expo@pmmi.org.

About PMMI
PMMI is a trade association of 560-plus member companies that manufacture packaging, processing and related converting machinery in the United States or Canada; machinery components and packaging containers and materials. PMMI's vision is to be the leading global resource for packaging, and its mission is to improve and promote members' abilities to meet the needs of their customers.

PMMI organizes the PACK EXPO trade shows: PACK EXPO International, PACK EXPO Las Vegas and EXPO PACK México, connecting participants in the packaging and processing supply chain with their customers around the world. Coming Up: EXPO PACK México at Mexico City's Centro Banamex, June 21-24, 2011, and PACK EXPO Las Vegas at the Las Vegas Convention Center Sept. 26-28, 2011.

Learn more about PMMI and the PACK EXPO trade shows at PMMI.org and Packexpo.com.

About the Snack Food Association
The Snack Food Association (SFA) is an international trade association of more than 400 member companies that represent snack manufacturers and suppliers to the snack industry. Snacks produced and sold by SFA members include potato chips, tortilla chips, corn chips, pretzels, popcorn, crackers, extruded snacks, meat snacks, pork rinds, snack nuts, party mix and other snacks.

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