OK International Appoints Sales Channel Manager for Europe
OK International has announced the appointment of Rick Nuttall to the position of Sales Channel Manager for Europe. This new position is part of a regional sales reorganization that will provide increased levels of communication for the company with both end users and distributors throughout all of Europe. In his new role, Rick is responsible for the marketing management of the company's Broadline distributor partners.
In a related move, OK International has restructured its direct sales organization into two branches. Western and southern European sales will be directed by Cyril Jehanne, and northern and central European sales territories will be the responsibility of Thomas Stenzel. Both are company veterans.
When asked about the reorganization, Tom Seratti, VP Global Sales and Marketing commented, "These organizational changes are just one part of a broad based strategy which provides significantly greater access to our products, processes and SmartHeatR technology. It includes improved communications with our end users as well as our distributors, and stands alongside new European pricing policies that effectively reduce the purchase of our soldering and rework systems by as much as 20%."
About OK International
OK International is a leading global supplier of soldering tools and equipment for production assembly . The product range includes bench top soldering and desoldering tools, array package rework equipment, fluid dispensing systems and accessories, and fume extraction systems.
OK International is committed to understanding the product needs of its customers and supplies professional grade products that are innovative, reliable, price competitive and easy to use. Through a global sales channel, OK International provides expert product support and responsive customer service, with localisation to meet regional market needs.
OK International Contact
Nathalie Morin
OK International
Eagle Close
Chandlers Ford
SO53 4NF
U.K.
Tel: +44 (0)2380 489 096
Email: nmorin@okinternational.com
www.okinternational.com
Protean Marketing Contact
Helena Osborn
Unit 1, Cutbush Court
Danehill
Lower Earley
Reading, RG6 4UW
UK
Tel: +44 1189 759880
Email: helena.osborn@protean.co.uk
www.proteanmarketing.com
