NIVS Showcases Product Line at China Import and Export Fair


HUIZHOU, China, Oct. 19 - NIVS IntelliMedia Technology Group, Inc. ("NIVS" or the "Company") (NYSE Amex: NIV), a consumer electronics company that designs, manufactures and sells intelligent audio and visual products and mobile phones, today announced their recent participation at the China Import and Export Fair, also known as the Canton Fair ("The Fair").

Phase I of the Fair for consumer electronics manufacturers took place between October 15(th) and October 19(th) and was attended by local and international buyers. More than 200,000 international buyers attended this year's event and represented more than USD $34 million in orders to the participating manufacturers.

Approximately 250 interested potential buyers per day interacted with the NIVS personnel expressing interest in their products; particularly the mobile phone product line. The NIVS products featured included their mobile phone line, certain audio products and LCDTV and DVB products. Photos from the Fair will be available for viewing on the NIVS website later this week.

Mr. Tianfu Li, NIVS Chairman and CEO commented, "The China Import and Export Fair is China's largest trade fair and we were pleased with the positive response to the NIVS product line particularly from the prospective buyers from markets outside of China."

About NIVS IntelliMedia Technology Group, Inc.

NIVS IntelliMedia Technology Group is an integrated consumer electronics company that designs, manufactures, markets and sells intelligent audio and video products and mobile phones in China, Greater Asia, Europe, and North America. The NIVS brand has received "Most Popular Brand" distinction in China's acoustic industry for three consecutive years, among numerous other awards. NIVS has developed leading Chinese speech interactive technology, which forms a foundation for the Company's intelligent audio and visual systems, including digital audio, LCD televisions, digital video broadcasting ("DVB") set-top boxes, peripherals and more.

About the Canton Fair

The China Import and Export Fair has been held twice a year in the spring and autumn since its inauguration in 1957. It is China's largest trade fair by attendance and product turnover and is a multi-functional event of international significance.

SOURCE NIVS IntelliMedia Technology Group, Inc.

For more information, please contact:
Company Contact:
Alex Chen
Chief Financial Officer
United States
Tel: +1-646-380-2454

Jason Wong
Vice President Investor Relations
Tel: +86-138-299-16919
Email: jason@nivsgroup.com

Investor Contact:
BPC Financial Marketing
United States & Canada
John Baldissera
Tel: +1-800-368-1217

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