Multisorb Sponsors Twitter Boards at PACK EXPO.

Press Release Summary:



Taking place in Chicago, IL from October 28–31, PACK EXPO International 2012 will feature Twitter Boards. Monitors will be placed throughout McCormick Place so attendees and exhibitors can see all PACKEXPO is offering, sponsored by Multisorb Technologies. Kay E. Krause, Marketing Communications Group Coordinator of Multisorb Technologies, commented, "PACK EXPO's customer-centric approach fits Multisorb for several reasons" and that "This is a fun, effective way to reach our customers."



Original Press Release:



Multisorb Sponsors Twitter Boards at PACK EXPO



Reston, Va.–PMMI, owner and producer of PACK EXPO International 2012 (McCormick Place, Chicago; Oct. 28–31), is pleased to announce the latest industry leader to take a sponsorship role: Multisorb Technologies (Booth #7918).



Multisorb has stepped up to sponsor the Twitter Boards at PACK EXPO, the monitors placed strategically throughout McCormick Place, where attendees and exhibitors can see all that #PACKEXPO has to offer.



PACK EXPO erected its first Twitter Boards in 2010. Now in their third year, they’ve rapidly proven to be among the show’s most popular features, according to PMMI’s Jim Pittas, vice president, trade shows.



“The Twitter Boards are about more than staying ahead of the social media curve. They’re key to building a sense of community at PACK EXPO,” Pittas says.



Multisorb has been developing and producing active packaging since 1961, with a consultative approach to its four target markets: Healthcare, Food Beverage, Electronics and Logistics & Industrial.



Active packaging technology continually works inside product packaging to extend shelf life, enhance product quality, prevent damage, and more. Multisorb also continually innovates and updates sorbent technology to provide protection against moisture, odor, oxygen, and other gases.



“PACK EXPO’s customer-centric approach fits Multisorb for several reasons, not the least of which is that the show serves our primary vertical markets,” says Kay E. Krause, Marketing Communications Group Coordinator, Multisorb Technologies, noting that PACK EXPO’s customer-centric vertical markets are Pharmaceutical/Medical Devices, Baking/Snack, Beverage and Confectionery.

She adds, “This is a fun, effective way to reach our customers.”



PACK EXPO International 2012 takes place at the end of this month at Chicago’s McCormick Place convention center. With a show floor that’s been sold out since July, the 1.1 million net square foot-trade show will feature more than 1,800 exhibiting companies and draw over 46,000 attendees.



Register online at Packexpo.com. Regular price is $60, but half-price admission ($30) is available through Monday, Oct. 15.



About PMMI

PMMI is a trade association of more than 600 member companies that manufacture packaging, processing and related converting machinery in the United States, Canada or Mexico; machinery components and packaging containers and materials. PMMI’s vision is to be the leading global resource for the packaging and processing supply chain, and its mission is to improve and promote members' abilities to meet the needs of their customers.



PMMI organizes the PACK EXPO trade shows: PACK EXPO International, PACK EXPO Las Vegas, EXPO PACK México, and EXPO PACK Guadalajara ,connecting participants in the packaging and processing supply chain with their customers around the world. Coming Up: PACK EXPO International at McCormick Place in Chicago, Oct. 28–31, 2012; EXPO PACK Guadalajara at Expo Guadalajara, February 27 - March 1; EXPO PACK México 2013 at Centro Banamex, Mexico City, June 18-21.



Learn more about PMMI and the PACK EXPO trade shows at PMMI.org and Packexpo.com.

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