Minicom Digital Signage Names Amir Shaked as President of the North America's Region


Zurich, Switzerland (Nov 15th, 2010) - Minicom Digital Signage, leading provider of advanced media distribution and network management solutions for the Digital Signage industry, is happy to announce that it is naming Amir Shaked as the President of the North America's region.

Amir Shaked is bringing to MDS 25 valuable years of experience in the technology industry and in executive management. Up until now, Amir Shaked was President of Press-sense's operations in the Americas, where he grew the company's revenues by over 60% during the current recession, by strengthening Press-sense's relationships with its OEM's, resellers and direct customers. Amir started his career as a software engineer in 1984, joining Comverse Technology as one of their first employees. Amir moved with Comverse to the US in 1989, and during the early 1990's Amir founded and managed Comverse Network Systems' Americas division. In 1995, Amir became President of Accord North America. Accord achieved 50% market share within three years; it then IPO'ed and was subsequently acquired by Polycom (NASD: PLCM) for $350M. Prior to Press-sense, Amir successfully held CEO positions at Disksites, Inc., responsible for its turn-around and sale to Expand Networks, and at CeLight, raising $50M in VC funding. Mr. Shaked has a B.Sc. (Summa Cum Laude) in Computer Science and Mathematics from Tel Aviv University.

Upon his nomination, the new MDS President of the NA region said: "I look forward to working together with Dave Haar and the rest of the MDS team in order to get MDS to the next level in market leadership in North America. We will do this by continuing to enhance MDS's value in the marketplace, through transparency, execution, exceptional service and bold new offerings, building trust and results among our customers, suppliers, employees, and shareholders."

Ronni Guggenheim, Minicom Digital Signage CEO, says: "With MDS' several new product family launches and our increased effort to take a larger stake of the Digital Signage pie, the time is right to expand our team. Amir is joining us as a seasoned, highly experienced manager with a proven track record in the technology field. Amir will focus on our growth strategy and take the North America's market to the next level".

About Minicom Digital Signage

Minicom Digital Signage is the leading manufacturer of advanced multimedia platforms and media infrastructure solutions for the Digital Signage industry. Our solutions allow the distribution of rich content from a media player to multiple digital displays located hundreds of meters/feet away, offering advanced remote monitoring and control capabilities.

Our mission is to offer integrators and distributors media infrastructure solutions with the highest added value at the lowest capital & operational costs. We offer solutions that are highly reliable, and which provide advanced display management capabilities with lower integration costs at reduced risk.
With more than 400K screen displays powered, offices and partnerships all over the world, as well as two decades of experience in providing solutions in video distribution and display management, Minicom Digital Signage is the recognized leader in providing innovative and comprehensive solutions to the ever-growing challenges and requirements of the Digital Signage industry.
For more information: www.minicomdigitalsignage.com

For further information:

Minicom Digital Signage

Nathalie Garson

Marketing Manager

Tel +972 2 640 40 43

nathalie.garson@minicomds.com

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