Milltronics Unveils New Products, New Look
WACONIA, Minn. (November 12, 2007) -- Milltronics is announcing new product developments and a new corporate graphic identity.
The 30-year-old Minnesota company will change its identity from "Milltronics Manufacturing" to "Milltronics CNC Machines" as a way to immediately convey the company's core business to the marketplace.
"Our new look and clearer name is our way of telling people exactly who we are," said Tim Rashleger, Milltronics Chief Product Officer. "We're known for our quality machines and exceptional service, and this new look will help us tell the world about the changes taking place here."
A number of new developments are being announced:
o Customers will receive a two-year warranty on parts for Milltronics machines, doubling the term of the previous warranty. "We have confidence in our quality, and we're proving it with this lengthier warranty," said Benji Rashleger, Director of Operations.
o Latin American customers are being offered a creative new leasing package that expands the standard one-year financing into a two-year package. "This will help our Latin American customers acquire much-needed machines with a superior financing package," said Tim Rashleger.
o New technology developments include:
o A twin table product line that increases CNC productivity with higher-volume output and more efficient use of the operator's time with no pallet removal. The tables automatically shift to run the next batch without a hitch and do not deter from machine performance.
o The HM20 horizontal spindle is a right-sized product for smaller applications. Its reduced footprint and lower price compared to the "big boys" fills an important niche in the shop, saving significant machining time with multi-side machining, deep hole drilling, or deep cavity milling.
o A new line of massive cast iron bridge mills fills a customer need for heavy-duty applications to complement the very successful current line of bridge mills.
o A new heavy-duty cast iron slant bed lathe, the SL12, extends Milltronics' line of slant bed lathes with an array of accessories to match customer requirements.
o The Big-Plus technology for spindles can be integrated with Milltronics machines for better performance. They feature an increased contact area between the spindle and tool to maximize tooling life and better handle long tools.
"There's more where these came from," said Benji Rashleger. "We plan to leverage our new relationship with family-owned Liberty Diversified Products (LDI) to keep offering new products and new benefits to our customers. Increased capital through LDI, combined with our family-oriented approach to doing business, will make us an even better partner for our customers," he said.
"We will grow as our customers' needs grow," said Tim Rashleger.
Milltronics CNC Machines, based in Waconia, Minn., is a leading supplier of machine tools worldwide. No other company offers as many milling and turning machines for both tool room and production environments. The company's reputation is built on quality hardware and software products, plus exceptional customer service.
Based in Minneapolis, Minn., the Liberty Diversified Industries (www.libertydiversified.com) portfolio of companies includes Liberty Carton Company, Liberty Paper, Inc., Diversi-Plast Products, LDI Composites, Milltronics, Safco Products, and Valley Craft. LDI provides strategic, capital and human resources to its family of companies to compete and grow in their respective markets.
For high-resolution versions of the above photo or logo, please contact Bob Rumpza, Rumpza Consulting, at (952) 946-0946 or rumpza@earthlink.net.
Contact: Benji Rashleger
Office: 952-442-1424
Mobile: 612-220-4172
brashleger@milltronics.net
