Micrel to Showcase Industry-Leading Ethernet Solutions at Embedded Technology Conference Trade Show

Micrel and Firecomms To Preview New Joint Reference Design For Plastic Optical Fiber

YOKOHAMA, Japan, Nov. 13 / - Micrel, Inc. (NASDAQ:MCRL), an industry leader in analog, high bandwidth communications and Ethernet IC solutions, today announced that it will showcase a new Ethernet solution at Embedded Technology 2007. The new joint reference design for Plastic Optical Fiber (POF), which Micrel and Firecomms are jointly announcing, is based on Micrel's KSZ8041FTL transceiver and Firecomms' EDL300T Fiber Optic Transceiver. This new solution will preview for the first time at the show which will be held in Yokohama, Japan, at the Pacifico Yokohama, with Micrel exhibiting at Booth No. C-01, Nov. 14-16, 2007

The new reference design features Micrel's industry-leading lowest power (180mW) transceiver KSZ8041FTL, which comes in a small 48-pin TQFP package. It also exceeds ESD requirements for most industrial applications, which include optical connectivity for applications such as consumer multimedia, industrial, and home networking. The overall solution enables low cost fiber deployment and offers a far more cost-effective solution than traditional glass (Silica) Optical Fiber.

Firecomms' EDL300T transceiver, called OptoLock(TM), is an easy to use, low-cost housing that provides instant termination of bare POF. The design of OptoLock enables the fiber to be cut and terminated to the exact required length on site, enabling even the most novice consumer to quickly and easily terminate the bare optical fiber. This means that OptoLock enables all the advantages of optical fiber to be brought into the home with do-it-yourself simplicity and costs.

"POF utilizing Ethernet connectivity is not only an emerging technology in home network infrastructures and consumer multimedia, but also adds much needed bandwidth and reliability to industrial applications," noted Dr. JC Lin, vice president, Ethernet Group, Micrel. "Japan continues to lead the way as an early adopter of advanced Ethernet applications, while Micrel maintains its tradition of innovating beyond the standards in order to give customers world class Ethernet solutions. The KSZ8041FTL transceiver, combined with Firecomms EDL300T Fiber Optic Transceiver, gives Ethernet customers a reference design that is both innovative and low power."

"Firecomms' EDL300T Fiber Optic Transceiver (OptoLock) is designed to provide a simpler interface to an Ethernet transceiver than previously available," said Hugh Hennessy, Firecomms vice president of worldwide sales and marketing. "When combined with Micrel's KSZ8041FTL transceiver, OptoLock helps to significantly reduce the cost per node for cost-sensitive applications such as those in the home, office, and industrial Ethernet networks."

Micrel maintains localized sales and support offices throughout China, Taiwan, Japan, Singapore and Korea.

About Firecomms Ltd.

Firecomms, a compound semiconductor company, develops high-speed light sources in visible range wavelengths. Firecomms' lasers and LEDs provide the groundwork that will revolutionize optical data communications for small area networks, such as in-car networks and home networks. Firecomms' low power visible lasers unleash the potential for advances in medical devices, barcode scanners, and optical storage devices.

The Ireland-based company leverages its ten years of photonics research experience, optical expertise, and extensive IP portfolio to develop cost-effective solutions for applications in which the use of glass fiber optics is prohibitively expensive. Additional information about Firecomms is available at http://www.firecomms.com/.

About Micrel, Inc.

Micrel Inc., is a leading global manufacturer of IC solutions for the worldwide analog, Ethernet and high bandwidth markets. The Company's products include advanced mixed-signal, analog and power semiconductors; high performance communication, clock management, Ethernet switch and physical layer transceiver ICs. Company customers include leading manufacturers of enterprise, consumer, industrial, mobile, telecommunications, automotive, and computer products. Corporation headquarters and state-of-the-art wafer fabrication facilities are located in San Jose, CA with regional sales and support offices and advanced technology design centers situated throughout the Americas, Europe and Asia. In addition, the Company maintains an extensive network of distributors and reps worldwide. Web: http://www.micrel.com/.

FCMN Contact: julie.dibene@micrel.com

Source: Micrel, Inc.

Julieanne DiBene of Micrel, Inc.
Rene Williams of Firecomms Ltd.

Web site: http://www.micrel.com/

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