Metal-Era Launches Updated Website Improved Design Provides Enhanced User Navigation

Waukesha, WI – Metal-Era, Inc., the national leader in commercial engineered roof solutions announces the release of their updated website at

The updates include extensive product information to help customers choose the right roof edge or roof ventilation system for their project. Technical data, sales information, case studies and our project gallery work together to provide a detailed overview of Metal-Era’s capabilities across a wide range of markets, including healthcare, education, retail and churches. Based on feedback from Metal-Era’s customers, the new site offers:

  • Enhanced searchability with more intuitive navigation including a detailed drop-down menu

  • Accessibility of resources such as: warranty information, calculators, color chart, and specification

  • Generated content relevant to Architects/Consultants and Contractors

  • Overall updated look and feel

“The website redesign allows roofing contractors, roof consultants, architects and facility managers to easily find the product they want with minimal navigation,” says Brad Van Dam, V.P. of Sales and Marketing. “The improved design helps Metal-Era stay up-to-date with our changing market and reinforces Metal-Era’s promise of Speed, Protection, Expertise, and Quality.”

The updated site allows users to navigate based on product application, brand, or keyword. It also features easy-to-download print approvals, spec documents, and a comprehensive content-rich site experience. The site is available immediately at

About Metal-Era, Inc.

Celebrating nearly 35 years of unequaled service in the industry, Metal-Era provides a wide s election of engineered roof edge systems designed to meet the roofing industry’s strictest standards. In 2006 Metal-Era introduced an innovative line of airflow products, to provide commercial buildings with proper intake and exhaust venting. Metal-Era employees and its nationwide network of experienced representatives and distributors are committed to providing superior products and personalized service. For more information about Metal-Era, visit

Katy Shebanek


All Topics