Lyco Manufacturing Appoints Randall Unterseher as Vice President, Marketing


Lyco Manufacturing, Inc. announces the addition of Randall Unterseher as Vice President, Marketing. Unterseher is responsible for leading worldwide marketing activities that build awareness for the company’s product lines. Lyco is the market leader in cooking/cooling/blanching, liquid/solid separation, and root crop and snap bean processing equipment. Unterseher is responsible for development and execution of product line strategies, branding, and marketing communications programs.



“We are pleased to have the industry experience, product knowledge, and leadership experience that Mr. Unterseher brings to our management team,” said Steve Hughes, CEO of Lyco. “The balance of commercial and technical knowledge that he brings will further Lyco’s success in communicating the value and quality that our customers know and respect.”



Unterseher brings more than 20 years of manufacturing and food industry experience to his new position.  Prior to joining Lyco, Unterseher was Senior Director of Marketing for Key Technology, Inc.  His experience also includes serving as Director of Global Sales Operations, Sales Engineering Manager, and Product Marketing Manager.  Prior to joining Key Technology, Unterseher was General Manager for Western Fab and Finish, Inc., a specialty stainless steel fabricator and manufacturer serving the transportation, medical and dental equipment, semiconductor, and food processing equipment industries. He holds a Masters of Business Administration degree in E-Business from the University of Phoenix.



Commenting on his new appointment, Unterseher stated, "The opportunity to join a growing company with strong focus on core technology and innovation, strong customer centered relationships, and a true team environment is exciting. The commitment to Lyco’s core values and beliefs, by every employee, is a winning combination to provide the highest quality products, which provide our customers the best return on their investments.”



About Lyco Manufacturing

Lyco Manufacturing, a world-leading manufacturer of commercial cooking and cooling equipment for food processors, is focused on improving its customer’s return on investment through innovative designs.  The company’s personnel have extensive experience and knowledge in the food processing industry.  Lyco’s passion is developing the best customer-aligned, innovative food processing machinery in the world.  World-class metal manufacturing lasers, precision press brakes, and robot welders enhance the quality and reduce the cost of products made in the food and fabrication divisions of the company.  Founded in 1980 by the owner and Chairman of the Board, David R. Zittel, Lyco Manufacturing is housed in a state of the art 80,000 square-foot facility located in Columbus, WI, 30 miles northeast of Madison, WI, USA.



For more information contact Steve Hughes, CEO, Lyco Manufacturing, Inc.; Phone 920-623-4152; steve.hughes@lycomfg.com; 115 Commercial Drive, Columbus, Wisconsin 53925; www.lycomfg.com


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