Laird Technologies Launches Multi-language Versions of Website
Fully-translated Simplified Chinese site and translated navigation for Traditional Chinese, Japanese, Korean, and German languages now available.
St. Louis, Missouri, USA - August 25, 2009 - Laird Technologies, Inc., a global leader in the design and manufacture of customized, performance-critical components for wireless systems and other advanced electronics applications, today announced the launch of its fully translated Simplified Chinese website, along with language portals for Traditional Chinese, Japanese, Korean, and German versions of www.lairdtech.com. These various language versions are accessed through the 'Select Language' drop-down menu on the site.
Laird Technologies' website offers easy home-page navigation of all product groups, full product information and custom solutions capabilities, as well as local points of contact for inquiries and distributors. The different language versions provide the same navigation capabilities from the home page in local languages.
To better serve global customers and visitors, these multiple translations are a key step in making the company's website even more user friendly, as well as present the company's broad product portfolio of new technologies and product customization capabilities.
"The Simplified Chinese site and language portals give our global customers and visitors a convenient choice of languages to better understand Laird Technologies' entire product portfolio and custom solutions capacity," according to Blaine Bateman, Laird Technologies Vice President of Marketing. "Because we serve a myriad of product and market application areas related to the global communications revolution, our site now provides easier access to our 'Innovative Technology for a Connected World'."
Easy one- or two-click navigation sends visitors directly to product categories that drill-down to product lines and individual products without leaving the home page. The company's major product categories include Antenna and Reception solutions, Mechanisms for Mobile Devices, EMI Solutions, Thermal Management Solutions, as well as Wireless M2M and Telematics Solutions.
Each page on www.lairdtech.com contains 'Contact Us' links, including 'smart' product-specific information for the appropriate product category that links visitors quickly to their local Laird Technologies support team. 'Where to Buy' links connect users to Laird Technologies' large network of distribution partners around the world.
The site also expands and details the industries in which Laird Technologies' products and technologies are applied. In addition, www.lairdtech.com provides an expanded online catalog linked to product pages for easier drill down and product-specific descriptions.
Beyond product information, the new website also delivers easy access to information about Laird Technologies as a company, including information about career opportunities, as well as a full view of Laird Technologies' global footprint of research and design facilities, manufacturing plants, and customer support locations.
About Laird Technologies, Inc.
Laird Technologies designs and manufactures customized, performance-critical products for wireless and other advanced electronics applications.
The company is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal management products, mechanical actuation systems, signal integrity components, and wireless antennae solutions, as well as radio frequency (RF) modules and systems.
Custom products are supplied to all sectors of the electronics industry including the handset, telecommunications, data transfer and information technology, automotive, aerospace, defense, consumer, medical, and industrial markets.
Laird Technologies, a unit of Laird PLC, employs over 10,000 employees in more than 39 facilities located in 13 countries.
Contact Information
For additional information, visit www.lairdtech.com or contact us at:
Tel: (636) 898-6000 or (866) 928-8181
e-mail: sales@lairdtech.com
Editorial Contact:
Ellie Rovai
Marketing Director (MarCom)
Tel: 636-898-6208
ellie.rovai@lairdtech.com
