Imation Designs Optical Media Compliant with Trade Agreements Act

Storage leader launches Government Series CD and DVD media at GSA Expo; Full line of data storage products also on display

ORLANDO, Fla., May 15 / -- GSA EXPO -- Imation Corp, a worldwide leader in removable data storage media, today announced the availability of optical media designed to comply with the Trade Agreements Act (TAA). Imation Government Series Optical Media features CD-R, CD-RW, DVD-R and DVD+R discs uniquely packaged so dealers and resellers know TAA compliance is guaranteed when offering these products to their federal agency buyers using their GSA Federal Supply Schedule.

GSA contract holders, like Imation and many of its dealers and resellers, must include only TAA compliant products on their schedule -- products that have been manufactured or substantially transformed in countries that comply with U.S. Federal Trade Agreements. Suppliers who sell products on their schedule that are not TAA-compliant can face substantial fines. Imation developed this unique offering to help make contract management easier for its dealers and resellers. As a result, dealers can guarantee compliance with the products they represent, and buyers are assured that contract regulations are met.

"With so many optical product choices available on the market today, we now can rely on Imation's Government Series CD and DVD products to ensure the optical portfolio we provide on GSA contract meets TAA requirements," said Steve Nuelle, president, ABM Federal. "With Imation's long-standing support for the government channel, including its dedicated sales team, products, service and support, we can be confident when recommending Imation Government Series Optical Media to our government customers."

"From a long history of working with the U.S. government, we understand these agencies' data storage needs," said Kevin Ciresi, public sector manager, Imation Corp. "We're committed to providing our partners with the latest technology they need to sell to the government channel. We designed Imation Government Series Optical Media so that they can act with assurance that the media they supply for government contracts is indeed TAA compliant."

In addition to its Government Series Optical Media, which is manufactured in the United States and Hong Kong, Imation offers additional removable media products on its GSA schedule. These include TAA compliant magnetic tape storage products, diskettes and select flash drives.

Imation's TAA-compliant optical media will be available through authorized Imation distributors beginning this month in several formats and configurations for market-competitive prices. Imation Government Series CD-R and CD-RW discs will be available in a 10-pack with slim jewel cases, and 25-, 50- and 100-pack spindles. Imation Government Series DVD+R and DVD-R discs will be available in 25- and 50-pack spindles.

Imation will showcase its full line of data storage products at the GSA Expo, May 16-17, in booth 911 at the Orange County Convention Center in Orlando, Fla. Products on display include:

o The Imation DataGuard(TM) Transport and Storage Case, the first
"terabyte-class" transport and storage case specifically designed to
protect a company's high-capacity data storage tapes during

o A full line of USB flash drives, including the Imation Pivot Flash
Drive with 256-bit AES Encryption for added security of critical data.

o A complete line of mid-range and data center tapes designed for secure
backup and archiving.

About Imation Corp

Imation Corp is the only company in the world solely focused on the development, manufacture and supply of removable data storage products spanning the four pillars of magnetic, optical, flash and removable hard disk storage. With more than 50 years of data storage leadership beginning with the development of the world's first computer tape, in 2006 Imation proudly marked its tenth anniversary as an independent company. In addition to the Imation brand, Imation Corp's global brand portfolio includes the Memorex brand, one of the most widely recognized names in the consumer electronics industry, famous for the slogan, "Is it live or is it Memorex?(TM)" Additional information about Imation is available at or by calling 1-888-466-3456.

Source: Imation Corp

CONTACT: Mary Rawlings-Taylor Imation Corp, +1-651-704-6796,; or Jamie Ernst of Brodeur, +1-210-495-5757,,Imation Corp

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