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Freight and Transportation Giant Damco Loads up IBM PureSystems to Help Meet Business Demands

IBM to provide services and latest integrated server technology

LAS VEGAS – Edge 2013 - IBM (NYSE: IBM) today announced that Damco A/S, a subsidiary of A.P. Moller - Maersk, will replace their existing IT infrastructure with a datacenter built on IBM PureSystems. As part of the agreement, which is the largest single deployment of PureFlex Systems in the world, IBM will also provide outsourcing services. The new technology and services are designed to provide a solid foundation for Damco's future growth and will also deliver the flexibility the company requires to meet new trends and business demands in the market.

Damco needed a new strategic and more simplified IT platform for their future IT operation and Damco needed to reduce IT costs without compromising a high level of stability and flexibility in their IT operation.

IBM will also take over the operation of Damco's SAP systems and the operation of their distributed platforms including Intel, Linux and storage.

"We are very satisfied with the negotiation process and the final result," said Peter Cabello Holmberg, Damco's Director of Global IT Service Management. "Damco has ensured that moving forward we will have a robust and advantageous infrastructure. With this announcement, Damco will be able to meet the business' demands for flexibility and scalability."

Damco is one of the world's leading providers of freight forwarding and supply chain management services. For more than 100 years, Damco has been providing customers with transportation and logistics solutions that support the way the customers want to do business, wherever they are in the world. Damco is present in more than 90 countries and manages more than 2.7 million TEU of ocean freight and supply chain management volumes and more than 210,000 tons of air freight, annually. Damco is an independent brand owned by the Maersk Group.

"The flexibility and scalability required is perfectly suited for IBM PureFlex technology, which allows Damco IT to meet business demands in a faster and more streamlined fashion," said Henrik Frokjaer, Vice President for IBM's outsourcing business in the Nordics. "Moving forward we will continue to work with Damco on ways that IBM can add further value to Damco."

The IBM PureSystems family offers clients an alternative to current enterprise computing models, where multiple and disparate systems require significant resources to set up and maintain.

The true value of PureSystems is that it offers a portfolio of fully integrated and pre-tuned platforms.  The PureFlex System enables organizations to more efficiently create and manage an infrastructure. The PureApplication System helps organizations reduce the cost and complexity of rapidly deploying and managing applications. The PureData System is tuned for cloud computing and can consolidate more than 100 databases on a single system. In addition to the common web application patterns supported by PureApplication System, the combination of both PureData and PureApplication Systems can also be used for end to end transaction workloads.

Since the introduction of PureSystems in April of 2012, more than 4000 systems have been shipped to clients in more than 90 countries around the world.

For more information on IBM PureSystems visit:

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Chris Rubsamen

IBM External Relations          

IBM Systems and Technology Group

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