FORCE America, Inc. Appoints New President

Burnsville, Minnesota, September 30, 2011-FORCE America, Inc. announced today the
appointment of John Stenz as President of Distribution and Manufacturing Operations, effective
October 1, 2011. Stenz succeeds Gerry Budzien, who will remain as Chief Operating Officer, a
member of the Board of Directors, and an ESOP Trustee.

Stenz joined FORCE America in 1994 and previously served as Executive Vice President,
leading FORCE America's Manufacturing Divisions. Under Stenz's leadership, FORCE
America's engineering and manufacturing expanded to include Electrical Controls, Liquid
Production and Application Systems, Integrated Hydraulic Circuits, Valve Manufacturing and
Web-Based Fleet Management Services.

"The Board of Directors and I have been working closely to develop a succession plan, and I'm
pleased to say that we have now reached the appropriate time to transition the company to his
leadership," said Steve Loeffler, CEO and Chairman of the Board of Directors of FORCE
America, Inc. "As an Employee-Owned Company, it is imperative that it continues to grow with
leadership that understands the responsibility to keep our company fiscally sound and healthy."

"I feel honored to have the opportunity to serve in this new role, and I am very enthusiastic
about what lies ahead," said Stenz. "This is an exciting time to be at FORCE America! Over the
past decade, the Board of Directors has led FORCE America to a position of strong border-toborder
and coast-to-coast presence with industry-leading products and services, all provided to
the customer by the best people in the industry. I feel very confident about our future, as we
remain financially and fundamentally strong and prepared to act on every opportunity."

About FORCE America, Inc.

With over 50 years experience, FORCE America manufactures and distributes products that
meet the needs of mobile, on-off highway markets. Products are backed by technical support
and application know-how for the most demanding work truck applications.


Agricultural Equipment Light, Medium and Heavy Duty Trucks

Commercial Fleets OEM On-Off Highway Equipment

Contractors Spreader Plow Trucks

Lawn and Landscape Equipment

FORCE America, Inc. is comprised of:

FORCE America Distribution Sales

Manufactures and supplies mobile hydraulic systems and components.

VariTech Industries

Manufactures mobile liquid application systems.

PreCise MRM

Manufactures electronic fleet management hardware and software.

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