Company News

Original Press Release

ej4 Introduces Comprehensive Training Solution for Franchisors

Press release date: Oct 30, 2006

ST. LOUIS, Oct. 30 -- ej4, a provider of short-form, rapid- deployment training solutions, has launched ej4 Franchise Campus, a new product that addresses core business needs of franchisors. Like all ej4 courses, ej4 Franchise Campus utilizes state-of-the-art digital technologies that integrate video in short segments and provide a highly effective distance-learning experience.

Franchise Campus packages consists of 5-20 custom courses specific to franchise businesses, and over 80 courses for training franchisees in general business skills. These include supervision and management, selling skills, negotiation, administration, OSHA, and even full-service DOT training for those franchises that operate vehicles.

For a complete list, see here: .

"The challenge that all franchisors face is getting their franchisees fully operational in the shortest time, and then ensuring they are able to put their training into action every day, especially months after the initial training sessions," said Kenneth Cooper, co-founder and partner at ej4. "ej4 Franchise Campus enables franchisors to institute 'refresh learning' that replaces the 700-page manuals they provide franchisees. Franchisors are obviously keen to ensure their franchisees are well-versed on the specifics of their business, but they can fall short on honing the business and regulatory skills of their franchisees. We can solve all these needs with one, comprehensive training solution."

Using ej4's training methods, companies such as Golden Harvest Seeds and more than 40 independent Pepsi-Cola bottlers have seen remarkable business results in weeks instead of months that traditional training approaches require. ej4 works closely with its clients to author highly relevant content that is specific to the organization. Most course segments last no longer than ten minutes, and all feature the latest instructional design theory and ej4's signature "TV weather person" format that uses live presenters who stand in front of eye-catching content and graphics. This format keeps viewers engaged, maximizes retention of the learning material, and can be deployed via a variety of different media.

Franchise Campus is available now. Pricing is based on the number of franchisees and users and starts at $10,000. For more information contact Mike Dewoskin at +1-314-878-6700.

About ej4 Headquartered in Saint Louis, MO, ej4 is a global, rapid-deployment provider of custom, cost-effective, short-form learning programs that get measurable business results. Its focus is on the "four Js" of e-learning: just in time, just as needed, just enough, and just right training. ej4 uses streaming video with specialized instructional design to deliver training that people enjoy using, and that changes workplace behaviors. ej4's technology can also be deployed on mobile devices such as route handhelds, PDAs, mobile phones, and video iPods. For more information, visit .

Media contact: Tim Cox Zing Public Relations 650-369-7784

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