DSA Phototech Announces Michael Morelli as VP Business Development

DSA Signage Jul 06, 2018

CARSON, Calif., Jan. 22, 2018 /PRNewswire/ -- DSA Phototech is pleased to announce today that Michael Morelli has been brought aboard as a new VP of Business Development. Morelli, a seasoned veteran of the lighting solutions industry, will be bringing nearly three decades of experience to the team.

DSA Phototech CEO Bob Riley commented, "We're thrilled to be adding Mike to the team. He has proven himself to be a true leader in every position he has ever held. He will primarily focus on the retail and entertainment sectors where we are certain he will excel."

Previously, Morelli was National Key Accountant Manager for American & Interstate Signcrafters where he helped build relationships with partners in the retail, banking and hospitality verticals and managed national re-brands as well as new launches throughout the United States.

Prior to his time with Interstate Signcrafters, Morelli was with Signage Solutions where he served as Director of Business Development. In this position, Morelli oversaw project management on key accounts, cultivated relationships with national retailers and participated in national roll out and rebranding campaigns. Morelli has also served as a Sales Manager and a National Sales Executive for Thomas Sign and Awning where he oversaw national sales development throughout the United States.

Upon joining DSA Phototech, new VP of Business Development Morelli noted, "It is wonderful to join an industry powerhouse like DSA. They have built a well-deserved reputation for innovation, customer service and standing behind their products. I am excited about what the future holds for DSA Phototech and love the fact that I will be serving as VP of Business Development."

You can connect with Michael at mmorelli@dsaphototech.com.

Learn more about DSA Phototech by visiting www.lightboxes.com.

About DSA Phototech

In business for over 35 years, DSA Phototech is a leading manufacturer of visual presentation solutions offering the most extensive selection of edge lit and backlit illuminated LED light boxes, fluorescent light boxes, and digital signage on the market today. DSA also produces custom products including large format sizes, light panels, and other creative graphic solutions for both indoor and outdoor use. Light boxes are available in a wide variety of styles, sizes, and finishes including recessed, menu board, directory, and kiosk-ready models. A dedication to manufacturing excellence ensures high quality for every product. More information is available at www.lightboxes.com.