Cyberlux Launches E-Commerce Web Site to Offer Sales Channel Alternative to Consumers
www.LuxSel.com will offer Cyberlux Solid-State LED Products
RESEARCH TRIANGLE PARK, N.C., Sept. 15 /PRNewswire-FirstCall/ -- Today, Cyberlux Corporation (BULLETIN BOARD: CYBL) introduces its e-commerce Web site, www.LuxSel.com, as the Company's on-line retail outlet for consumer solid-state LED lighting products, including the EverOn, Keon and RelyOn products.
"The mission of the LuxSel site is to provide Cyberlux products to consumers in conjunction with our normal retail distribution channels. Because of the significant level of inquiry from individuals who want to purchase our products, including those recently affected by hurricane activity, we need a means for fulfilling demand where our distribution does not yet reach today," said Al Ninneman, Cyberlux senior vice-president, who will manage the LuxSel site.
"The LuxSel site is an efficient means for us to offer our product to the broad consumer market. While we have begun introducing our products to major consumer retail channel partners, major retailers have buying cycles that dictate when our products will be on store shelves. We anticipate completing the retail launch process in 3Q, and we plan to have products available in the retail channel for buyers during 4Q. Already, we have had great response from all the buyers that have reviewed the product and we expect to be part of the next buying cycle. In the mean time, the LuxSel site will fulfill immediate, critical demand," said William Walker, Cyberlux senior vice-president of sales.
Endorsed by the south Florida Emergency Management organization, the patented EverOn contains 6 bright white and 4 amber diodal(tm) lighting elements that never require replacement. The EverOn has three light settings including a low, nightlight level; a medium, room-filling light level; and a high, intensely bright level. Designed originally to provide consumers with portable, long-lasting, emergency lighting during the hurricane season, the new EverOn is a sturdy, virtually indestructible, lighting product that provides over 60 hours of comfortable room-filling light on the medium setting and over 30 hours of intensely bright white light on the highest setting, all in a 7 inch by 3.5 inch by 2.4 inch package using four AA batteries.
The Keon KeyCap(tm) is the practical lighting solution for every consumer who carries keys. Each patented Keon is a sturdy elastic surround that fits standard key heads and features an electronics package that focuses a bright diodal(tm) beam of light down the key shaft. When its miniaturized button is depressed, the Keon KeyCap(tm) directs light precisely into the intended keyhole or other targeted surfaces.
The patented RelyOn ultra-bright light with power plant is a new product designed to provide homeowners and professionals with a portable, long-lasting work and emergency light. RelyOn is the first product in the world to use Cree's latest 3-watt solid-state lighting technology, providing superior performance over conventional lighting products. Delivering more than 60 hours of light on a single charge, the RelyOn can be recharged from a wall outlet or a vehicle charge port. AC and DC power adapters are built into RelyOn. As a power plant, the RelyOn can recharge mobile phones and other 12- volt DC devices through a built-in power port. The powerful, water-resistant and portable lighting solution is designed to provide a perpetual and rechargeable light source during the most extreme conditions, including power grid failures caused by natural or man-made disasters.
About Cyberlux Corporation
Cyberlux Corporation (BULLETIN BOARD: CYBL) has created breakthrough LED lighting technology that provides the most energy efficient and cost effective lighting solutions available today for consumer, commercial and military uses. Several products are designed to address emergencies such as power outages or critical security lighting needs. Other products bring newly developed heatless light into the home for use in closets, cabinet interiors and under-cabinet lighting for kitchen counters. Cyberlux uses solid-state semiconductors, trademarked as its diodal(tm) lighting elements, which consume 92 percent less energy than incandescent elements and perform for over 20 years in contrast to 750 hours for conventional bulbs. For more information, please visit www.cyberlux.com.
