Custom Display Company Takes an Unlikely Approach for Small Business Saturday
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FRANKFORT, IL - Sharn Enterprises, Inc, a custom point-of-purchase display manufacturer, recently held a free seminar at their offices on November 14, 2014 to help small businesses in their area expand their social media marketing efforts.
Because Sharn Enterprises is not a brick and mortar store, but provides custom displays for those who are, the company decided to take a different approach to help spread awareness about Small Business Saturday.  Sharn sent out a flyer and attended Frankfort Chamber of Commerce meetings in order to connect with eight small businesses looking for help with marketing efforts in the digital age. The main goal was to help the resident businesses learn more about social media marketing so they can attain new customers, thus stimulate the local economy.
The #ShopSmall/Small Business Saturday initiative was started by American Express and first celebrated on November 27th, 2010. It encourages shoppers to patronize brick and mortar businesses that are small and local.Â
Covering multiple bases, from Facebook, Twitter, Instagram, Pinterest, and LinkedIn, attendees of the seminar left with fresh ideas on how to gain more followers and create interesting posts to generate buzz about their companies.
Sharn Enterprises was pleased with the results of the seminar and is looking forward to following all of the businesses on social media. Sharn is also currently offering follow-up advice and scheduling one-on-one sessions in order track the progress of their attendees.
About Sharn Enterprises, Inc: Sharn Enterprises, Inc is a custom point-of-purchase display manufacturer that supplies permanent and semi-permanent visual merchandising solutions to a variety of major retailers. Founded in 1974, Sharn has been in the display business for 40 years and has the experience to deliver the highest quality displays at the lowest possible price. Sharn has also seen a massive spike in their social media activity and looks forward to gaining even more of a following through inventive online and digital marketing efforts.
For more information on the #ShopSmall initiative, check out https://www.americanexpress.com/us/small-business/shop-small/
Make sure to follow Sharn Enterprises, Inc on Facebook and Twitter! http://www. facebook.com/SharnEnterprises @SharnDisplays
