Cashshield: Successful Showcasing at Cebit 2011


ST. GALLEN, SWITZERLAND - CashRun, a leading provider of e-commerce Fraud Management and Global Payment Solutions, successfully exhibited its Fraud Protection Solution CashShield at CeBIT, the world's largest trade fair for the IT and Telecommunications industry, which was held in Hanover, Germany from March 1st to March 5th 2011.

Through live simulations, the system showed its pinpoint accuracy and challenged visitors to compare their manual verification skills with CashShield's automated results. CashRun introduced the latest version of CashShield which convinced online merchants as well as Payment Service Providers with its innovative verification technology and user-friendly layout. Additionally, visitors took advantage of
demonstrations by CashRun representatives, who shared their in-depth knowledge on the latest fraud trends attacking e-commerce marketplaces. They also informed how CashShield's unique 100% chargeback protection policy and automated verification tests effectively and efficiently manage online fraud.

Stephanie Ratter, Business Development Manager Europe, stated, "We are very satisfied with our first attendance at CeBIT. Merchants as well as potential partners enquired information on CashShield's innovative multilayered technology and CashRun's expertise with industries which have high risk of fraud. Visitors received CashShield's universal application and its fast integration process in an extremely favorable way". She also highlighted the role of CeBIT as an unrivaled international platform to introduce new products to global targets and materialize outstanding business contacts.

About CashShield - www.cashrun.com/cashshield
CashShield is one of the leading solutions for online merchants looking to mitigate chargeback risks from fraud. Employing a wide variety of techniques, CashShield is able to quickly and effectively detect, determine, and inform merchants of potentially fraudulent transactions happening in their web shops.

About CashRun - www.cashrun.com
CashRun was established in 2007 with the objective of supporting businesses' needs for effective and affordable online payment solutions. Since establishment, CashRun has had tremendous success with key industries that are sensitive towards fraud, and continues to be at the forefront for solutions centering around e-commerce. With strong global presence and partnerships, CashRun supports businesses to develop firmly their core competencies, protect as well as maximize their revenues and growth, and minimize the risks fraud presents to their operations.

About CeBIT 2011 - http://www.cebit.de/home
CeBIT is the world's largest trade fair showcasing digital IT and Telecommunications Solutions for home and work environments. CeBIT 2011 saw an impressive attendance of 4,200 companies from 70 countries, and it managed to gather over 500 CIOs of major international companies. CeBIT 2011 is as strong as ever before, having generated 7 million business contacts.

Media Contact:
Ms. Irene Brime
Marketing@cashrun.com
Product Enquiries:
enquiries@cashrun.com

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