Boomi Named to JMP Securities' Hot 100


SaaS Integration Pioneer Honored as One of the Best Privately Held Software Companies

BERWYN, Pa. - April 30, 2008 - Boomi, the market and technology leader for on-demand integration, today announced that it was included in JMP Securities' March 2008 report, "Top 100: The Best Privately Held Software Companies." The report profiles 100 of the leading private companies in the software industry as identified by the software research team at JMP Securities. Boomi was the only integration company to be included on the list.

"In the last year, Boomi added some sizzle to the already hot Software-as-a-Service (SaaS) market with the introduction of Boomi On DemandSM, an on-demand integration solution that is radically redefining the integration market," explained Bob Moul, Boomi's president and CEO. "We're honored to receive recognition for our contribution to promoting SaaS adoption, and we look forward to continued growth and success in the SaaS market."

Boomi On Demand is a complete on-demand integration service that enables companies to link any combination of SaaS and on-premise applications without the burden of installing software packages or hardware appliances. With Boomi On Demand, companies can harness the convenience and availability of the Web to integrate applications anytime and anywhere. Users can securely build, deploy and manage integrations directly from the Web using only a Web browser. Integrations are built visually with familiar point-and-click, drag-and-drop ease. No coding is required.

Once integration processes are built, they are deployed via a lightweight, dynamic runtime engine called an "AtomSM." Built with patent-pending technology, Boomi Atoms contain all the components required to execute an integration process from end-to-end, including connectors, transformation rules, decision handling and processing logic. Boomi Atoms are self-contained and autonomous and can be run on any server. They can be deployed in the cloud for SaaS-to-SaaS integration or behind a company's firewall for SaaS to on premise integration. A full-featured dashboard monitors the status and health of all Atoms and integration processes wherever they are deployed.

About Boomi
Boomi is the market and technology leader in on-demand integration. Boomi's patent-pending technology enables any combination of SaaS and on-premise integration to be accomplished directly from the Web, eliminating the burden of installing and maintaining software packages or hardware appliances. Highly embeddable, scalable and distributable, Boomi's architecture is being used to power the SaaS ecosystem including application and data integration, platform-as-a-service and cloud computing, and hosted business intelligence, mashups and analytics. Boomi's unique "pay-per-connection" model allows organizations to pay for only the connections they deploy at a fraction of the cost of traditional on-premise integration solutions. For more information about Boomi, visit www.boomi.com.

Liz Smeds
Spire Communications
O: 703-444-9224
C: 703-851-4507
lsmeds@spirecomm.com

Contact:Ivy Eckerman
Spire Communications for Boomi
(540) 373-2963
ieckerman@spirecomm.com

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