AT&T Announces New Service Center for Arabic-Speakers in the Midwest
DETROIT, Nov. 1, 2010 - AT&T* announced today a new sales and service center dedicated to serving customers in Arabic in the Midwest. Staffed by Arabic-speaking representatives, the new center provides customers who prefer to speak their native tongue with the full portfolio of AT&T services. The center allows customers to talk with a live Arabic-speaking representative and receive billing and technical support, as well as order AT&T products and services.
"We recognize the value of Arab American consumers and this new center was designed to better serve our important Arabic-speaking customer base in the Midwest," said Jody Garcia, vice president, AT&T Consumer Sales Centers. "The new center is part of our continuing efforts to provide services that are relevant to this community, and that reflect how AT&T's offerings fit into their lives and aspirations."
The newly-launched Arabic center is available to assist customers in the following Midwest states: Illinois, Indiana, Michigan, Ohio and Wisconsin. Customers who call 1-877-677-9195 for live Arabic service support can receive information regarding AT&T's home phone, Internet, wireless and AT&T U-verse® TV. U-verse TV offers popular Arabic-language programming as part of its diverse lineup, including Arabic Radio & Television, featuring live sporting events, dramas, news, variety, movies, and programming on national festivals and religious celebrations from around the Arab world.
AT&T connects with its customers through multicultural outreach efforts, including in-language advertising and marketing campaigns that represent the diversity of the communities it serves and that authentically portray diverse individuals in positive roles. Sponsorships of events such as the Arab International Festival, the Chaldean American Festival, and serving as corporate sponsor for the Arab American Chamber of Commerce, enable AT&T to inform consumers about its products and services, while at the same time connect with them through meaningful moments in a culturally-relevant way.
Customers who want additional information on AT&T U-verse TV - or to find out if it's available in their area - can visit uverse.att.com or stop by the nearest AT&T retail location. For the complete array of AT&T offerings, visit www.att.com.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
About AT&T
AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE®magazine.
Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com. This AT&T news release and other announcements are available at www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.Facebook.com/ATTSmallBiz to discover more about our small business services.
Geographic and service restrictions apply to AT&T U-verse. Call or go to www.att.com/uverse to see if you qualify.
SOURCE AT&T Inc.
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